
Mirajul Alam
MBA program coordinator

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About me
Asst. Marketing Manager | Yamaha | ACI Motors Ltd. | MBA, IBA
Education

DRMC - Dhaka Residential Model College
2008 - 2010Higher Secondary Certificate Science
Institute of Business Administration, University of Dhaka
2016 - 2018Master of Business Administration (M.B.A.) Marketing
Ahsanullah University of Science and Technology
2011 - 2015Bachelor of Science (BSc) Civil Engineering
Experience

Mentors'
Jun 2016 - Jun 2018MBA program coordinator• Recruit, supervise and schedule instructors as assigned. • Design and organize teaching content in accordance with organizational structure.• Ensure that all activities are conducted within the established guidelines.• Support instructors to enhance student learning and develop strategies in the programs.• Maintain records and reports for evaluation purpose.• Organizing events and cultural programs.• Perform assigned responsibilities, duties, and tasks according to established practices, procedures, techniques, and standards with minimal supervision. Show less

Yamaha Motorcycles Bangladesh - ACI Motors Ltd
Jan 2018 - now• Evaluating and optimizing marketing and pricing strategies.• Analyzing market trends and preparing forecasts.• Coordinating marketing & sales strategies with the sales, finance, distribution and production team.• Developing and monitoring the yearly management budget.• Preparing and presenting monthly, quarterly and annual reports to management.• Collaborating with Yamaha Motor Co. Japan & India Yamaha Motors to prepare mid-term & long- term strategies.• Overseeing market research consisting of qualitative & quantitative research based on FGD & personal interviews to better understanding of motorcycle market. Show less • Preparing PSI (Production, Sales, Inventory) model to analyze sales data, production capacity and inventory management to maintain optimum level inventory.• Developing model wise forecast based on industry trends and demand patterns.• Monitoring important changes in sales forecasts, budgets, and business strategies.• Analyzing budget and overseeing expenditure on monthly basis.• Overseeing order submission, LC requisition and negotiation with Yamaha Motor India Ltd. • Conducting market research consisting of qualitative and quantitative research based on FGD, personal interviews and surveys for better understanding of motorcycle industry.• Collaborating with Yamaha Motor Co. Japan to prepare mid term and long term marketing strategies and analyzing efficacy of marketing activities. Show less
Assistant Marketing Manager
Feb 2023 - nowPlanning Manager
May 2021 - Feb 2023Assistant Manager, Product Planning
Jul 2020 - May 2021Sr. Executive, Product Planning
Jul 2019 - Jun 2020Planning Executive
Jan 2018 - Jun 2019
Licenses & Certifications

Professional Certificate on Digital Marketing
MCC Mlab Bangladesh
Introduction to Data and Data Science
365 Data ScienceApr 2020- View certificate

Lean Six Sigma Foundations
LinkedInApr 2020 - View certificate

Power BI Essential Training
LinkedInApr 2020 - View certificate

Learning Speed Reading (2014)
LinkedInApr 2020 
Selling Skills Workshop
ACI Motors Ltd.Jan 2019
Behavioral Finance
CourseraApr 2020
Honors & Awards
- Awarded to Mirajul AlamUniversity Merit Scholarship - University Tuition Waiver for consecutive semesters for securing merit position.
Languages
- baBangla
- enEnglish
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