
Chantal Grosjean
Marketing Assistant

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About me
Customer Relationship Manager
Education

Licée Piaget
-
HEG NE/GE
2004 - 2006MBA Management, Organization & CommunicationMaster en Management, Organisation et Communication :Marketing, Communication, Gestion de projet, RH, Knowledget Management, Finances, Statistiques, Informatique, etc.

HEG NE
1989 - 1991ETS Informatique de gestion
Universität Münster
2010 - 2011CAS Healthcare marketing managerRahmenbedingungen für strategische Entscheidungen medizinischer Leistungsanbieter:Die Besonderheiten der deutschen GesundheitswirtschaftMarketing und Marketing‐MixMarketing und Markenmanagement,Marktforschung, Marktanalyse,relevanter MarktWeb 2.0 und Social Media im KrankenhausZuweiser systematisch binden und akquirierenPressearbeit im KrankenhausStrategisches MarketingAusgewählte Marketingkonzepte:Guerilla Marketing,Social… Show more Rahmenbedingungen für strategische Entscheidungen medizinischer Leistungsanbieter:Die Besonderheiten der deutschen GesundheitswirtschaftMarketing und Marketing‐MixMarketing und Markenmanagement,Marktforschung, Marktanalyse,relevanter MarktWeb 2.0 und Social Media im KrankenhausZuweiser systematisch binden und akquirierenPressearbeit im KrankenhausStrategisches MarketingAusgewählte Marketingkonzepte:Guerilla Marketing,Social Marketing,Kampagnen Marketing Show less

Universität Münster
2012 - 2012MBA Health/Health Care Administration/ManagementInternational Hospital Management (USA)St. Joseph's Hospital and Medical Center, Phoenix :- Strategy development and strategic positioning in a highly competitive market.- Marketing and branding- Process management (OR, drug dispensing)Barrow Neurological Institute, Phoenix :- Innovation & Business development- Value Chain Management (e.g. Stroke Care Management)- Marketing by way of use of the population and Emergency Services- Customer care and information… Show more International Hospital Management (USA)St. Joseph's Hospital and Medical Center, Phoenix :- Strategy development and strategic positioning in a highly competitive market.- Marketing and branding- Process management (OR, drug dispensing)Barrow Neurological Institute, Phoenix :- Innovation & Business development- Value Chain Management (e.g. Stroke Care Management)- Marketing by way of use of the population and Emergency Services- Customer care and information managementMayo Clinic Scottsdale Campus, Phoenix :- MAYO Model of Care- Participating in a medical class- How to use the Balanced Scorecard to steer human resources in a hospitalPhoenix Children's Hospital, Phoenix :- Development and strategic positioning of a centre of excellence- Merger & Acquisition : strategic & cultural drivers of success Show less
Experience

MRM
Jul 2005 - Dec 2006Marketing AssistantMarketing activities such as events organization, execution of marketing campaigns (mail, email), contacts management and support in the deployment of a new CRM tool (SugarCRM). Market analysis on Optaros’ offshore IT services.

Nestlé
Jan 2007 - Nov 2008In charge of the management and financial follow up of all external scientific collaborations and projects. Interface between the different research departments and finance. Also responsible for finance communication (Intranet). Reorganization project with global international exposure:Support to Project Management: - Kickoff meeting organization – Project Planning – Project progress reports preparation – Organization of workshops Support to Project Team: - Definition of services – Current state & future state design – SWOT analysis / RACI matrix / HR analysis internal & offshore + financial resources - Resource planning
PMO & Contract Analyst
Jul 2007 - Nov 2008NBS IS/IT Specialist
Jan 2007 - Jun 2007

Antipod
Jan 2009 - Feb 2010Marketing Communications ManagerIn charge of various projects in marketing and communication, defining strategy, brands & corporate identity, designing communication supports & campaigns, websites, etc…

BubbleCom
Jan 2010 - Dec 2013DirectorFounder of Bubblecom, a marketing, organization and communication agency. Consulted directly or in partnership with Hpartner for numerous companies such as Clinique La Prairie in Clarens-Montreux,Permanence médico-chirurgicale de Chantepoulet in Geneva, Klinik für Tumorbiologie in Freiburg Germany, Novae Santé in Gland, Fourteen in Geneva, Domaine de La Gracieuse in Lonay, etc.

Domaine de La Gracieuse
Jun 2011 - Oct 2014Head of Marketing and SalesManaging marketing and sales, hotel and unit care receptions, admissions, budget, customer relationship and complaints management. Reporting to the managing director with dotted line to the medical director.Note : worked in external position until September 2013. Then accepted to join the company under a permanent contract.

Gestinvest Building
Jan 2015 - Dec 2015Finance, Business Development & MarketingIn charge of developing, financing, promoting & selling real estate projects : in particular an intergenerational residential housing complex comprising a senior residence, appartments for sales & rent, a kindergarten, industrial & commercial facilities, a hotel as well as medical/para-medical offices.Also managing projects, in charge of administration.

Webhelp Switzerland
Jan 2016 - Feb 2019Deputy Director & Head of Marketing and SalesI am in a multifaceted position in BPO customer relationship management: marketing, business development, project management, training, budgeting & reporting to DACH (KPIs, RFC, monthly results, etc), campaigns setup & workforce management for the Call Center (50 positions), coaches supervision & development, 1st level IT problems solving, innovation driver moving from traditional Call Center to omni-channel environment, strategy development and implementation.

Spitalzentrum Biel / Centre hospitalier Bienne
Mar 2019 - nowCustomer Relationship Management SpecialistZuweiser & Belegärzte Management - Gestion des médecins référents & agréés - Management of referring & accredited doctorsProzessverbesserung & Digitalisation - Amélioration & digitalisation des processus - Process improvement & digitalisationFachsymposium & Fortbildungen Organisation - Organisation symposiums spécialisés et formations continues - Organisation of specialised symposiums and continuous learningDatenmanagement - Gestion des données - Data management
Licenses & Certifications

Certified International Healthcare Marketing Manager
University of MuensterSept 2011
Languages
- frFrench
- enEnglish
- geGerman
- swSwiss german
- spSpanish
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