Alexander Yem

Experience

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  Cambodian Student Society CSULB

  Jan 2018 - Apr 2018

  Social Media Manager

  •Arranged the annual culture show to be nationally televised on KhmerTV in Cambodia•Coordinated marketing campaigns and special events which increased member’s engagement by 53%

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  California State University, Long Beach

  Jul 2019 - Aug 2020

  Social Media Manager

  - Achieved a 204% increase in post impressions, a 132% growth in post engagements, and a 119% rise in followers on social media platforms including Instagram, Twitter, Facebook, and LinkedIn through enhanced content development and distribution strategies- Provided progress reports, future growth plans for the next semester, and content analytics analysis to the CLA Dean and team supervisor- Managed design layout, copywriting, and distribution of the College of Liberal Arts E-Newsletter on Mailchimp as the Editor-In-Chief Show less

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  The Fox Magazine

  Sept 2019 - Nov 2019

  Social Media / Public Relations Intern

  Researched for possible business affiliates on e-commerce websites such as LeadDyno, E-Commerce Affiliates, and Shopify.

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  In House Support Services

  Aug 2020 - Jun 2022

  Caregiver

  Committed to enhancing the verbal communication between patients and their primary healthcare providers, interpreting patient's concerns and facilitating their care strategies

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  Solo Design

  Jul 2022 - May 2023

  Product / UX Designer

  - Led end-to-end digital product design including UX research, sitemaps, user flows, personas, wireframes, prototypes, usability tests, roadmap, and design iterations- Enhanced brand transparency and visual clarity of a sustainable e-commerce platform's eco-efforts- Designed a centralized hub of event planning tools, simplifying the process and including statistical data points to referenceOnline portfolio: https://alexanderyem.framer.website/

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  Foot Locker

  Jan 2023 - now

  Retail Associate
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  Tech Fleet

  Jun 2023 - now

  Lead UX Designer

  Amplify.Ux- Developed a product function that 53-100% of projected users will find value in, validating the POC for the Social Connection feature- Supervised a UXD team of 10 members focusing on competitive audits, user journey flows, and designing low-mid fidelity screens for concept testing- Achieved an 83% increase in user comprehension and satisfaction by implementing onboarding and tutorial flowsKadet Wallet- Improved CSAT KPI by 74% through iterative enhancements to the Onboarding flow's content and UX Design- Simplified web3 crypto transactions on Kadena chain by implementing cross-chain interaction, decreasing transaction complexity by removing 3rd party intermediaries- Created content branding guidelines to uphold alignment with Kadet Wallet’s brand in all content formsOnline portfolio: https://alexanderyem.framer.website/ Show less

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  Switch

  Jul 2024 - now

  Community Manager / Content Designer