
Nicole Markham
Event Management Intern

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About me
Customer Success Director at CarNow
Education

Western Michigan University
2015 - 2019Bachelor of Arts - BA Major: Public Relations Minors: Marketing, Event Management GraduatedActivities and Societies: Winning PR Campaign(s)- Affirmant Health Partners, WMU Ethics Center Deans List PRO- Public Relations Organization WMU Fall Welcome Ambassador 2017, 2018
Experience

KALAMAZOO EXPERIENTIAL LEARNING CENTER
May 2018 - Nov 2018Event Management Intern• The Kalamazoo Experiential Learning Center provides an onsite workplace for college interns that strategically place students in place making initiatives that foster best practices and create educational opportunities for practical experience in marketing, public relations and event management • Planned, managed and executed events such as: the RPM Symposium, KDPS Block Parties and Food Truck Rally• Assisted in multiple events such as: Phoenix World Burn Conference, Roof Sit, PalletPalooza, etc. Show less

2019 USA Curling National Championship
Sept 2018 - Feb 2019Marketing Intern- Selected as the only undergraduate student in a group of eight to create a marketing proposal for the 2019 Curling- National Championship through conducting primary and secondary research.- Presented marketing proposal to Greenleaf Trust and Kalamazoo Wings Event Center's marketing team.- Implemented marketing plan.

WMU Bronco Connect
Jan 2019 - Apr 2019Marketing Intern- Evaluated the marketing strategy for a local organization to provide key insights leading to increase sales and engagement from consumers.- Conducted situational analysis to identify strengths and weaknesses in relation to competitors.- Conducted secondary research to create a marketing plan that was used to structure, write and create a booklet.- Presented marketing plan to International SuperModified Association President.

CDK Global
Oct 2019 - Apr 2020-An enhanced version of an Account Advocate Optimize dealership websites by using Google analytics while relating strategy and change back to the goals of the dealership.-Consistently evaluating websites performance while adjusting focus and content as needed.-Website strategy and management of 40 GM dealership accounts through consultation, website analytics.-Content creation such as design of banners, slides, pop up ads and editing website design.-Account Retention through relationship building, communication and knowledge of industry Show less
Website Performance Manager
Mar 2020 - Apr 2020Account Advocate
Oct 2019 - Mar 2020

Sincro, an Ansira company
Apr 2020 - Aug 2020Website Performance Manager‘Formerly CDK Global’-An enhanced version of an Account Advocate under the new company nameOptimize dealership websites by using Google analytics while relating strategy and change back to the goals of the dealership.-Consistently evaluating websites performance while adjusting focus and content as needed.-Website strategy and management of 40 GM dealership accounts through consultation, website analytics.-Content creation such as design of banners, slides, pop up ads and editing website design.-Account Retention through relationship building, communication and knowledge of industry Show less

CarNow
Aug 2020 - now-Perform product consultation and training of CarNow's software solutions-Present reports and analyses of dealership performance, relative to previous months and other dealerships-Work collaboratively and effectively with Sales and Client Success Team to onboard new clients and maintain long-term customer relationships-Provide tech support and real-time, creative solutions for customers while retaining and growing customer relationships.
Customer Success Director
Nov 2024 - nowAccount Director
Feb 2024 - Nov 2024Regional Performance Director
Oct 2021 - Feb 2024Senior Regional Performance Manager
Jul 2021 - Sept 2021Regional Performance Manager
Aug 2020 - Jun 2021
Licenses & Certifications
- View certificate

Phone-Based Customer Service
LinkedInOct 2019 - View certificate

Working with Upset Customers
LinkedInOct 2019 - View certificate

Managing Customer Expectations for Frontline Employees
LinkedInOct 2019 
Google Analytics for Beginners
GoogleMay 2020
Social Media
HubSpot AcademyApr 2019
Google Analytics Individual Qualification
GoogleJun 2020- View certificate

SEO Foundations
LinkedInMar 2020 - View certificate

Marketing Foundations: Targeting
LinkedInJan 2020
Honors & Awards
- Awarded to Nicole MarkhamPresidents Club - Jan 2024
- Awarded to Nicole MarkhamPresidents Club - Jan 2023
- Awarded to Nicole MarkhamDeans List - Jun 2019
- Awarded to Nicole MarkhamDeans List - Dec 2018
- Awarded to Nicole MarkhamDeans List - Jun 2018
- Awarded to Nicole MarkhamDeans List - Apr 2018
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