Subhashree Sahu

Experience

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  INDIAN OVERSEAS BANK

  May 2012 - Jun 2012

  Internship

  • Developed effective Sales & Marketing strategies to drive admission of students for the PGDM and PGP XP programs.• Participated in designing marketing communication plans to promote the brand• Successfully organized Marketing events across cities like Kolkatta, Bhubaneswar, Cuttack, Chennai, Jaipur, Surat and Ahmedabad to promote the brand. • Involved in the Branding and strategic planning process which included providing strategic inputs for the marketing communications plan backed by continuous evaluation and analysis.• Managed brand touch-points with varied sets of target audiences• Mentored and trained new recruits about the Education industry and the inside sales processes. Show less

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  The Hindu

  Sept 2012 - Aug 2014

  Advertisement Officer

  • Led and delivered Advertising/ Branding solutions for all customer segments of The Hindu • Independently led sales initiatives to drive advertising volumes from Andhra Pradesh for the group’s magazine, Frontline.• Successfully developed web based/ Online advertising solutions for clients, on websites like The Hindu & The Hindu Business Line • Designed compelling advertising/ branding solutions and communicated them through sales presentations to new and existing customers.• Effectively coordinated between The Hindu operations team, the client and the advertising agency by maintaining regular communication• Researched and Analyzed market trends and marketing activities of competitors. Show less

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  Woxsen School of Business

  Aug 2014 - Jun 2015

  Deputy Manager

  • Developed effective Sales & Marketing strategies to drive admission of students for the PGDM and PGP XP programs.• Participated in designing marketing communication plans to promote the brand• Successfully organized Marketing events across cities like Kolkatta, Bhubaneswar, Cuttack, Chennai, Jaipur, Surat and Ahmedabad to promote the brand. • Involved in the Branding and strategic planning process which included providing strategic inputs for the marketing communications plan backed by continuous evaluation and analysis.• Managed brand touch-points with varied sets of target audiences• Mentored and trained new recruits about the Education industry and the inside sales processes. Show less

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  Hindustan Times

  Jun 2015 - Apr 2017

  Deputy Manager

  Heading Hindustan Hindi Product for AP and Telangana.Create Advertising and Branding strategies for all customer segments for Hindustan.Independently lead sales and promotional initiatives to drive advertising volumes from Andhra Pradesh and Telangana for Hindustan Product.Successfully contributed with revenue in various national events for Hindustan from AP and Telangana.AchievementsGot Appreciation Award for contributing to team’s success at “The Olymmpics” from Andhra Pradesh. Show less

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  Aadab Hyderabad- A Telugu daily Newspaper

  May 2017 - now

  Senior Manager – PR & Marketing

  • Coordinated the press conferences and corporate events across all metros.• Manage to achieve corporate communication objectives • Liaisoning with local vendors for communication & implementation.• Handled the logistics and government corporate relation activities.• Implemented all corporate communication activities at the relevant location, which includes external and internal communication and media relations.• Handling PR and promotional activities for the newspaper.• Coordinating Press Conferences and other events for External & Internal Promotion.• Planning with Management for different marketing strategies. Show less