Megan Dooley

Education

• 

  University of Limerick

  2018 - 2022

  Bachelor's degree Business
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  South East Technological University

  2023 - 2024

  Higher Diploma Digital Marketing with Analytics 1:1

  Activities and Societies: • Digital Analytics and CRM • eCommerce • Content Writing • Data Reporting for Digital Marketing • SEO and Search Engine Marketing • Digital Marketing • Digital Marketing Planning • B2B Marketing • Marketing and Brand Management • Integrated Marketing Communications This program focused on developing digitally focused and adaptable marketing professionals. The curriculum emphasised the increasing importance of data-driven decision-making and the integration of IT within the marketing function. Key areas of focus included digital insights, analytics, and their application in developing effective marketing strategies and day-to-day operations. This program has equipped me with the skills to excel in today's dynamic marketing environment.