Kiran Everson

Experience

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  Electronic Arts

  Dec 2002 - Jul 2004

  EA Sports Campus Representative

  Planned and executed a minimum of 2 promotional events per week, consisting of game tournaments, EA awareness events, viral marketing, and media promotions

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  STA Travel

  Dec 2004 - May 2006

  Retail Marketing Manager

  Managed the development and implementation of numerous retail marketing campaigns for 80 retail offices nationwide

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  Jack Morton Worldwide

  Jun 2006 - Aug 2011

  Experiential Marketing Specialist & Digital Marketing Specialist

  Planned and supervised on-site activation of sponsored events to achieve GM clients’ objectives of building brand identity, collecting consumer leads and tracking sales. Collaborated with sport associations including MLB, NFL, NCAA, PGA, NASCAR and Superbowl. Carried a dual role in the company for 2-3 years, formulating and managing digital promotions such as sweepstakes websites, email blasts and promotional microsites that complement existing experiential marketing plans for each GM brand

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  PMK*BNC

  Aug 2011 - Jan 2013

  Senior Account Executive

  Creating immersive and innovative experiences for top tier clients including T-Mobile, Samsung, Google, Jordan Brand (Nike) and Jenny Craig (Nestle). All efforts aligned with a broader experiential, PR, influencer or social media campaign.

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  Self-employed

  Jan 2013 - Feb 2014

  World Traveler

  Explored 25 countries in 12 months before moving to Portland, OR

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  CMD

  Feb 2014 - Apr 2019

  Account Director - Intel

  Supporting various Intel groups with their B2B and consumer marketing efforts. Everyday I partner with clients to build and implement proven strategies for product launches, large-scaled events or lead generation campaigns. Clients included Intel's Software and Services Group, Developer Products Division, Internet of Things Group and Network Group

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  Prowess Consulting LLC

  May 2019 - May 2021

  Account Director, Intel, Pure Storage, Microsoft

  Prowess delivers high-quality, forward thinking information solutions through our unique blend of strategic, creative, technical, and managerial expertise. Providing services that fuse technology engineering and development with content creation and management, I supported technology clients in building successful demand generation, content and go to market strategies. On any given day I was entrenched in 20-30 various product marketing campaigns or elements that help build brand equity, drive demand or achieve sales conversions. Show less

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  Intel Corporation

  May 2021 - Mar 2023

  Messaging Director, Data Center and AI Product Marketing

  Curated a new team of product marketing and messaging professionals to develop product and brand leadership positioning for Intel's Data Center portfolio. Successfully developed competitive messaging for Intel's Xeon, Optane and FPGA products. Developed GTM plans for data center security technologies as well as accelerator technologies. Served as a central information point for leadership in product management, brand and partner marketing. Spearheaded market research and industry analyst briefings to inform business strategies. Inspired the team to continually create new and innovative storytelling approaches and best practices. Show less

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  Prowess Consulting LLC

  May 2023 - now

  A partner to Microsoft's core strategies, overseeing a diverse set of longstanding annual Microsoft programs. Many include content building and management of MSW and Microsoft Stories as well as offshore product technical support, internal tool development + management (i.e Sharepoint, Power platform) and compliance support.

  • Vice President of Business Development

    Nov 2023 - now

  • Senior Account Director, Microsoft

    May 2023 - Nov 2023