Will Snow

Experience

• 

  Rhodes University

  Jan 2008 - Jan 2010

  Entomology Lab Assistant

  Supervised several work colleges, as well as running maintenance tasks for the department. The main part of the job was to do with biological control and the scientific testing of biological control agents.

• 

  Conservation Support Services

  Jan 2010 - Jan 2014

  Project Manager / GIS Specialist

  Advised on and executed social compliance strategies in line with World Bank standards, managing a $1.2 million USD budget across high-impact projects in Sierra Leone, Lesotho, South Africa, and Mozambique. Delivered data-driven GIS solutions to support resettlement efforts, environmental assessments, and community engagement, integrating insights to guide resource allocation for affected communities.Led the design and deployment of Android-based data collection systems for population censuses, streamlining remote data capture and analysis. Managed a team of 25+ fieldworkers, overseeing the accurate collection of geospatial data to drive project decisions.Promoted to Project Manager in 2011, overseeing 50+ personnel and ensuring the successful execution of compliance and GIS initiatives. Delivered scalable solutions, aligning field operations with business goals while navigating complex environments to meet international compliance standards. Pokaż mniej

• 

  Strato Imagery

  Jan 2014 - Jan 2017

  Director

  Setup a Drone (UAV) business in the Eastern Cape using aerial imagery to capture cheap and viable imagery that can be used for developments as the imagery is orthoreactified and can be used to make measurements. Along with this 3D models, GIS shapefiles and DEMs can be created.

• 

  Agri-Sense International

  Jan 2015 - Jan 2018

  Senior Digital Manager

  Led the strategic adoption of advanced technologies to drive alignment with Agri-Sense’s business goals in the agricultural sector. As Product Owner for both Agri-Sense Maps and Data-Sense platforms, oversaw the development and deployment of digital solutions designed to optimize data capture and remote sensing. Successfully managed and executed over 3,000 drone missions, covering 600,000 hectares across Africa, providing critical data for irrigation design, project planning, and environmental assessments.Played a pivotal role in shaping Agri-Sense’s technology roadmap, ensuring that data-driven insights delivered measurable value to agricultural development projects. Leveraged fixed-wing and multirotor drones to collect essential data that directly informed key decisions, improving operational efficiency for clients. Collaborated with cross-functional teams to integrate innovative solutions, driving scalability and supporting sustainable growth for Agri-Sense’s technological offerings. Pokaż mniej

• 

  IQbusiness South Africa

  Jan 2018 - Jan 2019

  Partnered with clients to define and execute their product vision, working closely with cross-functional teams consisting of developers, product owners, visual designers, and marketing leaders to optimize user experiences and drive business outcomes. Applied a hybrid approach combining Lean, Agile, and PRINCE2 methodologies to ensure structured project management while remaining agile in response to evolving client needs.Delivered strategic, data-driven solutions, leveraging spatial systems expertise to inform decision-making and provide innovative, tailored strategies for clients across diverse sectors, including Energy & Fuel, Retail, NASCAR, Health, and Banking (Share Trading). Led the full project lifecycle from discovery and concept design through to market deployment, with a focus on solution architecture and scalable implementation.Demonstrated strong leadership in high-pressure environments, proactively stepping in to align stakeholders and ensure seamless execution. Fostered a culture of collaboration and agility, consistently delivering value by optimizing processes and streamlining operations to achieve client objectives. Pokaż mniej

  • Manager: Digital Consultant at IQbusiness South Africa

    Jan 2019 - Jan 2019

  • Digital Consultant

    Jan 2018 - Jan 2019
• 

  Yum! Brands

  Jan 2019 - now

  In this role, I lead strategic digital and e-commerce initiatives across critical regions, including MENA, CIS, North Africa, Pakistan, and Turkey. One of my primary projects is the deployment of Voice AI technology in three languages across two countries, an innovative and high-risk initiative with the potential to reshape customer engagement. This project involves managing complex stakeholder relationships, navigating technical challenges, and driving forward new technologies under high-stakes conditions—demonstrating my ability to balance innovation with strategic execution.Beyond this, I oversee digital transformation efforts that enhance operational efficiency and scalability, such as AI-driven personalization, cloud infrastructure deployments, and UX/CX optimization. These initiatives are focused on driving long-term customer engagement, improving digital operations, and ensuring future readiness. By implementing agile methodologies, I have optimized internal processes and elevated our BMU into a top security compliance unit within Yum! Brands significantly improve efficiency and cost savings in cybersecurity.Key Focus Areas:- Driving innovation through implementing cutting-edge technologies, such as Voice AI, while managing the risks and complexities of stakeholder alignment.- Leading digital transformation initiatives that enhance operational scalability, customer engagement, and efficiency through AI and cloud solutions.- Championing agile processes to improve organizational efficiency, ensuring compliance, and creating cost-effective security measures. Pokaż mniej As the Head of Digital Product, I defined and executed the digital strategy for key markets in the CIS and Africa regions, including Uzbekistan, Kazakhstan, Kyrgyzstan, Tajikistan, Azerbaijan, Armenia, Algeria, Tunisia, and South Africa. I focused on aligning technology strategies with business goals, leading large-scale e-commerce transformations, and optimizing the customer experience through digital channels. My leadership extended to managing end-to-end product lifecycle development and ensuring regional alignment with franchisees.Key Achievements:- Defined and implemented technology strategy across multiple CIS and African markets.- Led the expansion of e-commerce solutions to drive digital transformation across key regions.- Implemented multi-market payment integrations and strategic partnerships. Pokaż mniej In this role, I focused on investigating and prioritizing feature requests, managing digital product backlogs for Apps/Sites/Kiosks, and optimizing UX/CX through A/B testing. I was instrumental in rolling out digital kiosks to 85% of KFC stores across Africa, a project that won Team of the Year for its transformative impact on customer experience. I also worked on paid media strategies, CRM, and aggregator platforms to boost customer acquisition and retention.Key Achievements:- Rolled out kiosks in 85% of KFC stores in Africa, winning Team of the Year.- Led digital feature development, aligning with business strategy.- Optimized digital marketing and customer engagement strategies through data analytics. Pokaż mniej My role began with piloting kiosks for KFC in South Africa, quickly expanding to include GIS-driven delivery mapping and building out the delivery flow for over 100 stores during COVID. I worked closely with cross-functional teams to enhance two of our primary digital sales channels, which contributed 27% of total sales during this period.Key Achievements:- Piloted and expanded kiosks across South African stores, improving operational efficiency.- Utilized GIS for delivery mapping and optimized delivery operations for 100+ stores.- Drove 27% of total sales during the pandemic by improving digital delivery channels. Pokaż mniej

  • Associate Director Digital Technologies

    Jan 2023 - now

  • Head of Digital Product

    Jan 2022 - Jan 2023

  • Digital & E-Commerce Product Manager

    Jan 2020 - Jan 2022

  • Digital Technology Manager

    Jan 2019 - Jan 2020