Frida Rajković

Experience

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  Coop Sverige

  Jan 2012 - Jan 2016

  Sales Representative & Deputy Charcuterie Manager

  I had an active service role as a cashier and a sales agent at the store post office, game kiosk and the overall shop. During summer periods I supervised the deli department.

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  INDISKA

  Jan 2016 - Jan 2022

  As an E-commerce Coordinator I’ve been creating, designing, building, analyzing and optimizing content at an international retail website and in e-mail communication. I’ve created newsletters to 1.3 million members, e-mail automations, look books, landing pages, campaigns, updated product information, SEO texts and actively boosted sales by leading online improvement projects. I’ve founded and been responsible for an international Customer Service department providing service to 29 countries through various channels. In the role, I’ve supervised the daily operations, established service goals and assisted the team in reaching those goals. An important part of the job has been to identify, report and implement process improvements across the organization to increase customer satisfaction. A varied role with the primary goal of creating structure and improve employee satisfaction by establishing effective routines, automate and organize the office environment. I handled administrative tasks, hosted events and was involved several business projects. I assisted the outsourced Customer Service team and found potential for improvements. As soon as I got an approval from the company board, I became Project Leader and established the in-house Customer Service department. I negotiated agreements, implemented systems, constructed routines, recruited a team and moved on to being a Customer Service Manager. I worked with retail sales in 14 different stores around the country, focusing on top quality service and additional sales. During several periods I assisted as a Store Manager.

  • E-commerce Coordinator

    Jan 2020 - Jan 2022

  • Customer Service Manager

    Jan 2019 - Jan 2021

  • Office Manager

    Jan 2018 - Jan 2019

  • Customer Service Support & Project Leader

    Jan 2018 - Jan 2019

  • Sales Representative & Deputy Store Manager

    Jan 2016 - Jan 2018
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  AJ Produkter

  Jan 2022 - Jan 2024

  Marketing Automation Specialist

  Specializing in loyalty-focused Marketing Automation, I’ve enhanced engagement, repurchase rate and revenue in all sales channels. This by delivering personalized experiences to customers based on their behavior. I’ve set the strategies and tactics of content, frequency, timing, structure and granular targeting for all automations, bolstered by data-driven insights. Globally I’ve implemented new MarTech tools and guided 22 markets in localizing the tactics. In addition to this, I've been the owner of the company's email channel and participated in efficiency improvement projects across the organization to improve internal processes. Show less

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  Vagabond Shoemakers

  Jan 2022 - Jan 2022

  Online Merchandiser

  My main objective as an Online Merchandiser was to create an attractive online shopping experience at Vagabond to boost conversion and maximize digital sales. This by presenting the range in a commercial and appealing way, managing campaigns, content and copywriting, navigation, search optimization, creating start-, landing-, and category pages and communication flows. Additionally, I've coordinated translation projects and locally adapted the website to the global market. Analysis, A/B testing and follow-ups has naturally been a part of the role since I've provided the foundation for decision making. Show less