Gene K.

Gene K.

Marketing Assistant

Followers of Gene K.129 followers
location of Gene K.Burbank, California, United States

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  • Timeline

  • About me

    Marketing Specialist

  • Education

    • Coursera

      2025 - 2025

      I am taking this course to better understand how to use Microsoft Excel as a mathematical modeling and data analysis tool in decision-making.

    • Rochester Institute of Technology

      2016 - 2023
      Bachelor of Science - BS Marketing
  • Experience

    • NLC Academy

      Oct 2021 - Mar 2022
      Marketing Assistant

      • Helped design, test, and improve direct marketing techniques, which were then implemented at 25 marketing events• Performed Customer Relationship Management (CRM)• Coordinated pickup and delivery between vendors and clients• Trained new hires in office practices, etiquette, and field performance.• Supported cross-functional teams executing integrated marketing campaigns, amplifying the overall impactand reach.• Increased brand visibility by developing and distributing marketing materials across various platforms.• Assisted in planning and implementing loyalty programs, fostering stronger customer relationships andrepeat business. Show less

    • Deborah Jean & Co.

      Aug 2023 - Dec 2023
      Marketing Specialist

      • Performed market research and analysis to brief clients on the condition of the overall industry• Performed SWOT Analysis to identify opportunities for client growth• Formulated an action plan to achieve three objectives: increase in-store sales by 10% and create an online client presence to create a sales channel that accounts for 20% of Contribution to Overhead (CTO).• Conducted competitor analysis for better positioning in the market and identifying growth opportunities.• Collaborated with creative teams to develop visually appealing marketing materials for print and digitalchannels. Show less

    • Ideal Living

      Feb 2025 - Feb 2025
      Temporary Skilled Worker

      - Disassembled, reprogrammed, and reassembled over 600 commercial water filtration and refrigeration units.- Observed workplace sanitation guidelines.- Inspected 100% of reworked units to ensure they met customer standards for functionality and aesthetics.- Coordinated with engineering and warehouse personnel.- Reduced total rework time by 50% minimum.

  • Licenses & Certifications