Claudia Bertó

Experience

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  Federacion de Vela Comunidad Valenciana

  Mar 2018 - Jun 2018

  Communications Trainee

  • General knowledge of the company from the point of view of business, marketing and sports management.• Participation in the management of clubs, federated athletes and suppliers.• Organization and coordination of sporting events at provincial level.

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  Autónomo

  Sept 2020 - Dec 2022

  Freelance

  360º profile. Definition of the digital ecosystem of brands, management of profiles in social networks such as Instagram or LinkedIn.

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  Mintral

  Jul 2021 - Nov 2021

  Marketing Assistant

  · General knowledge of the brand and the market.· Participation in the management of customers and suppliers.· Conducting market research, detection of trends and opportunities.

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  Darwin & Verne

  May 2022 - May 2023

  · Management of accounts with national scope: Grupo Tabacalera (Club Pasión Habanos, Plataforma On Fire!, Tabacalera and Cuban Mini Cigars), Paradores España, Comunidad de Madrid and Marine Stewardship Council.• Coordination and leadership of multidisciplinary teams composed by creativity, strategy, audio-visual, digital content and web programming.• Accompanying the client during the creative process, analysis and proposal of pro-activities to cover needs in their market.• Design of B2C communication strategies for the mentioned accounts.• Reception of new business briefings, campaign management and preparation of public tenders envelopes.• Preparation and presentation of budgets.• Presentation of creative campaigns and agency credentials.• Review of final arts and deliverables in physical and digital formats• CMS management and tools for the analysis of RRSS metrics Show less

  • Account Executive

    Dec 2022 - May 2023

  • Account Executive Trainee

    May 2022 - Nov 2022
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  Dreamland Office

  May 2023 - Nov 2023

  Brand Manager | Grupo Voltereta

  · Analysis and development of business strategy.· Design and implementation of the group's brand strategy, and leadership of the development of the visual identity and its applications in digital and physical point of sale.· Design and execution of the go-to-market strategy (national).· Drive user needs and insights to optimize the user experience in the restaurants.· Coordination of the operations, culture, R+D, content, interior, product and graphic design teams, providing value propositions and tools in order to ensure the best omnichannel user experience.· Management and organization of internal communication actions with the culture department.· Accompanying the digital team in the execution and implementation of digital content campaigns. Show less

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  ÈXIT UP

  Nov 2023 - now

  Supervisor de cuentas

  · Supervisión de cuentas: European Migraine & Headache Alliance, Universidad Internacional de Valencia, Consum, Babaria, Seguros RGA, Helados Estiu, Argimiro Joyería, Levante Wagen. · Coordinación y liderazgo de equipos multidisciplinares: planificación estratégica, creatividad, redes/social, arte y estudio de diseño.· Análisis y supervisión de rentabilidades por proyecto.· Elaboración y presentación de presupuestos.· Gestión y coordinación de New Business.· Acompañamiento a la central de medios y agencias de PR durante la ejecución de campañas/acciones.· Revisión de artes finales, audiovisual y entregables en formato digital.· Organización de eventos y acompañamiento del cliente el día D.· Campañas:▪️El Casting no Casting - Babaria▪️I Am - European Migraine & Headache Alliance▪️Conéctate un minuto, desconecta todo el verano - Consum ▪️ Cuñas de radio para Audi, Cupra, Skoda y Seat - Levante WagenOtros proyectos:▪️ Restyling del packaging de Wao Mochi - Helados Estiu▪️ Día de la Madre - Babaria▪️ Productos Melopido! - Consum▪️ Listo para llevar x Lassal - Consum Show less