Annabel Norris

Experience

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  Argyle Tavern

  Jul 1980 - Apr 1988

  Sales Manager

  The Argyle Tavern is a convict built historic venue in Sydney's Rocks area. The 80's were a very exciting time when inbound tourism was increasing both in terms of incentive groups and conferences and Sydney was very much a sought after destination. At the Argyle we developed an Aussie convict themed evening show and there were a number of private rooms and a courtyard for groups. Bushbands, sheep shearing, didgeridoo (I think we launched the career of Ernie Dingo) - all sounds corny now but it was a runaway success and we became an automatic inclusion on every incentive/conference itinerary. Show less

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  Starwood Hotels & Resorts Worldwide, Inc.

  Aug 1988 - Jan 1991

  Account Manager C&I

  Account Manager C&I for Australia, New Zealand and Fiji. Was instrumental in setting up Sheraton C&I Advisory Board - the first of its type in this region.

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  Sydney Convention and Visitors Bureau (now Business Events Sydney)

  Apr 1991 - Aug 1992

  Convenor - Sydney Ideas Fair (Contract)

  A contract position to act as Convenor and Organiser of Sydney Ideas Fair for 1991 and 1992..Was responsible for co-ordinating hosted buyer program, selling sponsorship and all exhibition space and developing a vibrant program of seminars and entertainment over the two day event. The event was subsequently acquired by ETF - Exhibition and Trade Fairs and rebranded ABEE - Australian Business Events Expo and subsequently InspirEX.

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  Sydney Convention and Exhibition Centre

  Feb 1993 - Dec 2013

  Director of Sales International

  Responsible for researching, developing and contracting international inbound business, both corporate and association, and leading a team of six, working closely with Business Events Sydney (Bureau). International trade show attendance includes IMEX (Frankfurt and Las Vegas) and EIBTM (Barcelona) and also ICCA annual conference.

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  Meeting Needs

  Jan 2014 - now

  Director

  Meeting Needs offers consultancy support specialising in sales, research and marketing for the business events (MICE) industry as well as project based conference management organisational support.With over 20 years of experience and contacts in the national and international market place, Director Annabel Norris has a wealth of experience and skills and is a well respected and active member of the industry in Australia and overseas.Past and current clients include - Consult Australia, Meetings and Events Australia (MEA), Australian Events Academy, Adelaide Convention Centre, Clockwise Consulting, Arinex (conference management) and Sheraton FourPoints Darling Harbour (now Hyatt Regency Sydney) Show less