Catherine Cheng

Catherine Cheng

Followers of Catherine Cheng523 followers
location of Catherine ChengAustin, Texas, United States

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  • Timeline

  • About me

    Product Designer at ESO

  • Education

    • The University of Texas at Austin

      2008 - 2012
      Bachelor of Arts - BA English Language and Literature, General
  • Experience

    • Houston ISD

      Aug 2013 - Aug 2017

      End of Year Performance Ratings: Highly Effective Teacher• EVAAS Teacher Composite Gain Score (2nd year of teaching): 7.88• EVAAS Teacher Composite Gain Score (1st year of teaching): 4.18 • Received highest award on HISD’s ASPIRE Awards program 2 years in a row• Raised STAAR Reading passing rate from 69% to 80% in 2015 • Raised STAAR Reading passing rate from 44% to 78% in 2014 • Increased average reading level by 2 years according to Accelerated Reader (AR) program• Won a grant from DonorsChoose.org for the reading program Show less

      • English Teacher - Westside High School (HISD) – Technology Magnet School

        Aug 2016 - Aug 2017
      • English Teacher - Travis Elementary (HISD) – Vanguard Magnet and Neighborhood School

        Aug 2015 - Aug 2016
      • English Teacher - Briscoe Elementary (HISD) - Title I School

        Aug 2013 - Aug 2015
    • Twiz

      Sept 2019 - Mar 2020
      SEO Content Manager

      - Grew organic traffic by over 900% for several clients- Optimized client websites by improving their UX- Did competitor analysis, wireframes, and mockups for clients- Planned the content strategy for clients: blog posts, landing page copywriting, and product descriptions- Trained teammates on best UX principles for websites- Streamlined the content writing process for the team

    • Extractable

      Mar 2021 - Oct 2021
      UI/UX Designer

      - Designed high converting landing pages - Conducted user interviews - Created key findings from usability tests - Addressed multiple rounds of client edits - Performed QA for desktop and mobile products- Designed digital assets such as hero images, banners, and icons

    • ISBX

      Jun 2021 - Apr 2022
      UI/UX Designer

      - Wireframed key user flows including: item purchase, project investment, and sign up flows- Created responsive designs for web and native apps (iOS and Android)- Worked with design systems such as Material Design- Collaborated with PM's and developers to create mobile app MVP's- Presented concept designs and iterations to clients- Applied WCAG and ADA compliance standards in all designs- Determined the visual direction of an app

    • ESO

      Apr 2022 - now
      Product Designer
  • Licenses & Certifications

    • Introduction to User Experience Principles and Processes

      Coursera Course Certificates
      View certificate certificate
    • Visual Elements of User Interface Design

      Coursera Course Certificates
      View certificate certificate
    • Generalist EC-6 Teaching Cert.

      State of Texas
    • English as a Second Language Grades EC-12 Teaching Cert.

      State of Texas
    • English Language Arts and Reading Grades 7-12 Teaching Certificate

      State of Texas
  • Volunteer Experience

    • Crisis Counselor

      Issued by Crisis Text Line on Oct 2021
      Crisis Text LineAssociated with Catherine Cheng
    • Blog Writer

      Issued by Wells Bring Hope on Jun 2019
      Wells Bring HopeAssociated with Catherine Cheng
    • Blog Writer

      Issued by Atlas Assistance Dogs on Jun 2019
      Atlas Assistance DogsAssociated with Catherine Cheng