Tim Taylor

Experience

• 

  Time Warner Cable

  Jan 1995 - Jan 2000

  Producer Shooter Editor
• 

  S&J Productions

  Jan 1996 - now

  Camera, Video and Graphic Specialist

  • Present small, medium, and large advertising clients with a variety of highly-effective television news media programming and strategies to maximize market and product penetration• Built relationships to grow billing yearly • Created not only artistic but also effective videos and presentations

• 

  Axxess Television Production

  Jan 1997 - Jan 1999

  Production Assistant, Director

  Created, produced, directed, and edited long format industrial training videos and Television commercials

• 

  Feature Film

  May 1997 - Sept 1997

  Location Manager

  Freak Talks About Sex"

• 

  Fox Cable Networks

  Jan 1999 - Jan 2000

  Technical Director, Tape Operator, Production Coordinator

  Master control, recorded satellite feeds, ran breaks for live sporting events, edited, dubbed and input commercials into profile systemEditor, Camera, Graphics, Dubbing

• 

  NewsChannel 9 WSYR

  Jan 1999 - Jan 2007

  Creative Service Producer

  Syracuse, NY 2000- 2007● Senior Creative Services Producer○ Conceptualize, create, produce, shoot, direct, and edit innovative marketing and promotional campaigns with one on one client participation● Promotions○ Edit, direct, shoot promotions for the top rated newscast in the region● Long Format Producer/Director○ Produce and direct prime time sports specials, specials for local music festivals, and specials for other community events● Live Producer/Director, Movie with a Mission○ Four hour live telethon, playing pivotal role in increasing donations by over 33% from previous year Show less

• 

  Manowar

  Aug 1999 - Oct 1999

  Camera Operator / Editor

  "Manowar, Hell on Earth, Part 1" Captured live band performances and back stage footage of "Monsters of Rock" festival tour

• 

  WCBS | CBS New York

  Jan 2007 - Jun 2012

  Writer / Producer / Editor

  Create ideas and promotions to capture the attention of viewersPlayed an integral role in propelling WCBS-TV news to highest ratings in 20 years *Most watched late local news in the country. (February 2011 ratings period)Capitalize on cost effective techniques to create innovating advertising for WCBS-TV News Managed multiple projects with budgets exceeding $150,000Thrive under the pressure of working in the New York television marketProduce and direct shoots with various budgets on location as well as in professional studios Show less

• 

  NewsChannel 9 WSYR

  Jun 2012 - Jan 2019

  • Refined station brand awareness with award-winning campaigns creating record traffic• Enhanced marketing team to save time, focus brand campaigns, and create high-impact awareness leading to rating increase 5% YTD*• 2016 Neilson• Managed a team of 5 people to realize this growth while slashing the operating budget 36% by negotiating pricing and fees• Standardized social campaigns skyrocketing Facebook from 17k to over 300k in 9 months• Coordinating and produced all live events managing budgets, and handling all vendor negotiations• Served as senior marketing lead to Nexstar, the largest television station group in the country Show less

  • Sales And Marketing Specialist

    May 2016 - Jan 2019

  • Marketing Manager

    Jun 2012 - May 2016
• 

  Woodford Bros., Inc.

  Jan 2019 - Mar 2022

  Marketing Manager

  • Set up, managed & tracked a marketing plan with a budget of $500k across all digital and offline channels generating ROI of +23%• Increased lead count by 140% in one year and under budget: main KPI goal• Drove new digital strategy, which led to a 526% increase in organic web traffic according to Google Analytics• Refreshed brand strategy with market research to bring all materials to one uniform look and message while spearheaded take over a franchise territory• Outperformed company culture audit 28% with a new internal communication message, and built a creative marketing team• Responsible for growth in the sales department from 5 to 17 people, pushing sales from 4.5 to 9.3 million• Restructured organic and paid social media campaigns, accounting for more than 43% of website traffic Show less

• 

  Spicy Jelly

  Mar 2020 - now

  Sales And Marketing Specialist

  Built freelance company into an affiliate marketing company.• Present small, medium, and large advertising clients with a variety of highly-effective television news media programming and strategies to maximize market and product penetration• Built relationships to grow billing yearly• Created not only artistic but also effective videos and presentations

• 

  State University of New York at Oswego

  Feb 2022 - now

  Senior Marketing Manager

  When I attended college, my goal was to get a piece of paper. I didn't realize college was much bigger than a degree. That is why I'm here now. My purpose is to help students get the most out of their college years. College is an excellent time to learn with like-minded individuals from thought-provoking leaders.I'm looking forward to bringing my clear, focused marketing style to SUNY Oswego.