Sanae Rokhou

Experience

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  Medias24

  Jun 2014 - Jul 2014

  Marketing Intern
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  Boxcom

  May 2015 - Sept 2015

  Volunteer

  I worked on the project “Guidek”, winner of the Britich Council and the World Bank's Social Entreprise Competition and the first city guide for students in Casablanca- Elaboration of sponsoring kits, sponsors' prospection.- Elaboration of communication strategies - Marketing and sales compaigns in high schools and universities - Writing and editing articles for the website

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  PR MEDIA H+K Strategies Affiliate

  Jan 2016 - May 2016

  PR And reputation management Intern

  My missions within the strategic direction: - The development and implementation of a new online reputation management (ORM). - Contribute to the implementation of a CRM and Database management system. - Online & desk research on strategic communication topics for new business pitches. My mission within the IT Business unit: - Organization and management of client's events and conferences- Coverage reports for the main clients. - Day-to-day support to the BU. Clients : Samsung, LG, Rebook... Show less

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  New Work Lab

  Jun 2016 - Nov 2016

  Communication Manager

  - Conceive and establish a communication strategy for NWL- Set up the Strategy for social media and community management - Enhance NWL's online visibility and follow-up on the impact - Editing and content creation- PR management

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  ENVOL

  Feb 2017 - Jun 2018

  Social Media Manager

  - Manage day-to-day social media, including providing relevant content, managing posts, initiating and moderating conversations. - Define, execute and develop metrics for measuring social media strategies and their effectiveness/Impact. - Work with clients teams to leverage social media content for Facebook, Linkedin, Youtube, Twitter... Clients : Mustela, Fujifilm, Sofitel, Whirlpool, Nuxe, Opel...

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  OCP S.A

  Jun 2018 - Dec 2020

  Digital Innovation & Change Officer

  2019- Dec 2020: • Building, monitoring and scale of business prototypes internally and in partnership with startups• Participation in the deploiement of an Innovation Plateform to map OCP's startup ecosystem, manage business relationships, monitor project... • Creation of the Digital Ambassadors program• Managing the Digital Innovation Lab change and communication campaigns 2018-2019 : • Manage OCP's digital workplace to connect over 8.000 users to enhance innovation through knowledge management & social collaboration • Identify new ways to increase adoption of collaborative & social tools to engage our people: Training, Communication, Gamification... Show less

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  Attijariwafa bank

  Jan 2021 - Dec 2022

  Innovation Expert

  • Structure the qualification process for start-ups and the Innovation funnel (internal initiatives, field immersions, technological trends, etc.),• Benchmark and source eligible startups from the Moroccan and African ecosystem, monitor experimentations from ideation to test, formulate business cases and measure KPIs. • Participate in the organization, monitoring and restitution of open innovation and intrapreneurship programs.• Driving the development and incorporation of culture of innovation across Attijariwafa bank Group• Organizing events & webinars to build a culture that supports innovations and creativity • Design and lead a community of innovation ambassadors to promote the culture of innovation within the bank's entities• Develop strategic partnerships focused on entrepreneurship and open innovation between Attijariwafa bank and key actors of the Moroccan innovation ecosystem Show less

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  MoneyHash

  Dec 2022 - now

  Product Manager

  Product Manager with a focus on simplifying and scaling payment solutions. I combine customer insights with technical knowledge to deliver value-driven products, align cross-functional teams, optimize workflows, and translate complex concepts into user-friendly products.•⁠ ⁠Lead product development and enhancements across key product modules, including payment routing, payouts, subscription and invoicing management, dashboard analytics, and in-product onboarding, etc. Delivering streamlined, user-centered solutions.•⁠ ⁠Integrate customer feedback and data insights into product development cycle, ensuring our offerings stay aligned with real-world needs and continuously improving user satisfaction.•⁠ ⁠Support key accounts through all stages of our collaboration, from onboarding to ongoing usage and troubleshooting, offering tailored experiences and ensuring they maximize value from Moneyhash.•⁠ ⁠Drive product discovery, implementation, and delivery by aligning cross-functional teams across engineering, design and business, while improving documentation and standardizing workflows. Show less