
Ido Ruda
Bartender | Shift Manager

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About me
MSBA @ USC Marshall | Data-Driven Decision Making | Business & Product Strategy | Former Strategy & Ops @ Guesty
Education

Maof
2017 - 2017Entrepreneurship/Entrepreneurial Studies
University of Southern California
2021 - 2021Bachelor of Business Administration - BBA Business Administration and Management, General AInternational Exchange Program:- Management Consulting - Business Forecasting with R- Public Speaking- Real Estate Finance and Investments

John Bryce
2017 - 2018Web/ Android Mobile App development
IDC Herzliya
2019 - 2022Bachelor of Business Administration - BBA Finance, Entrepreneurship GPA: 4.0Activities and Societies: - Investment Club - IDC Community - IDC Sales Club - 2019-2020 Dean's List- 2020-2021 Dean's List- Graduated Summa Cum Laude

USC Marshall School of Business
2024 - 2025Master of Science Business Analytics
Experience

Tzina Bar
Dec 2018 - Sept 2020Bartender | Shift Manager
Sales Club - IDC Herzliya
Nov 2019 - Feb 2020Sales Club MemberThe IDC sales club is a student based club that aims to develop sales skills among the IDC students and further develop income and sales among students business.

KitchenTouch Shop
Mar 2020 - Aug 2021Founder | Business Development | Marketing• Founded and scaled an e-commerce business by identifying a market gap, creating a business model, and launching a website, generating $100K+ in annual revenue within the first year• Constructed targeted marketing strategies and managed operations including inventory, vendor negotiations, and customer service, ensuring profitability and business growth• Analyzed marketing campaigns and user behavior on the website to improve key marketing KPIs and optimize the customer funnel, driving higher conversion rates and revenue growth• Established a scalable business model and successfully sold the company after 1.5 years Show less

Investment Group at IDC
Nov 2020 - Jul 2021MemberThe Investment Group at IDC was founded to educate and promote student involvement in the public financial markets. A development program for new members allows them to build their skills in the investment world, challenging them with weekly pitches and exposing them to hands-on investments within the IMG fund. In addition to hands-on training, members will take part in private forums with leaders across the financial industry.

Guesty
Apr 2022 - Aug 2024• Conducted customer interviews to gather insights, translated feedback into feature requirements, prioritized enhancements, and led cross-functional execution, achieving a 5% retention increase• Designed and led deployment of a tracking system through cross-functional collaboration with R&D, BI, and Product teams, eliminating billing errors and leading a 20% ARR increase• Enhanced product performance by analyzing partner metrics and leading weekly negotiations, resulting in a 20% increase in customer satisfaction scores• Developed and optimized promotions and marketing campaigns, analyzing performance metrics to improve conversion, resulting in a 110% YoY increase in product adoption Show less • Built dashboards and market reports by analyzing earnings reports, market data, and travel trends, ensuring management stayed informed to drive data-driven strategic decisions• Researched competitors' product launches and developed detailed summaries for management, ensuring data-driven prioritization of marketing campaigns and product roadmap• Analyzed potential market performance by gathering data, developing detailed reports, pricing strategies, and go-to-market plans, facilitating Guesty’s expansion into Southeast Asia and Southern Europe• Performed product feasibility analysis across multiple offerings by gathering user feedback, market data, and creating financial models, leading data-informed decisions on product launches for Guesty Show less
Business Programs Operations Manager
Oct 2023 - Aug 2024Strategy Analyst
Apr 2022 - Oct 2023
Licenses & Certifications
- View certificate

Excel: Analyzing and Visualizing Cash Flows
LinkedInOct 2020 - View certificate

Google Analytics Essential Training
LinkedInOct 2020 - View certificate

Running a Profitable Business: Understanding Financial Ratios
LinkedInOct 2020 - View certificate

Advertising on Facebook
LinkedInOct 2020 - View certificate

Financial Markets
CourseraSept 2020 - View certificate

Excel: Tracking Data Easily and Efficiently
LinkedInOct 2020 - View certificate

Financial Modeling Foundations
LinkedInOct 2020 - View certificate

Financial Accounting Foundations
LinkedInSept 2020 - View certificate

Online Marketing Foundations
LinkedInSept 2020 - View certificate

Strategic Planning Foundations
LinkedInSept 2020
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