
Joey Wong
Audit Assistant Cum Secretary

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About me
CA Singapore | From balancing books to balancing bytes – Accountancy Pro turned Digital Transformation and Data Automation Specialist.
Education

Lithan Academy
2019 -Certificate Digital MarketingCreate and execute digital marketing plans for inbound and outbound marketing using multiple digital marketing channels such as email marketing, social media marketing, content marketing, pay-per-click advertising, display advertising, SEO; and analyze the campaign outcomes. The projects that I have done while I was studying at Lithan Academy are as follows:1. SEO & SEM- http://bit.ly/2wLWjZ12. Email & Content Marketing-… Show more Create and execute digital marketing plans for inbound and outbound marketing using multiple digital marketing channels such as email marketing, social media marketing, content marketing, pay-per-click advertising, display advertising, SEO; and analyze the campaign outcomes. The projects that I have done while I was studying at Lithan Academy are as follows:1. SEO & SEM- http://bit.ly/2wLWjZ12. Email & Content Marketing- http://bit.ly/2xwKTIU3. Digital Marketing Analytics- http://bit.ly/2UcLAin4. Social Media Marketing- http://bit.ly/2TXxFwl5. Digital Marketing Fundamentals- http://bit.ly/2vY7Sfm Show less

ACCA
2009 -Professional Certification AccountingACCA Singapore

Temasek Polytechnic
2021 - 2021SGUS Specialist Diploma in Data Science for Business Business/Office Automation/Technology/Data EntryThis course includes two sub-diplomas1. Post-Diploma Certificate in Augmented Analytics. It includes a. Augmented Data Preparation b. Automated Machine Learning2. Post-Diploma Certificate in Date Visualization and Storytelling. It includes a. Data Visualization Fundamentals b. Data-driven StorytellingI have learned to use augmented analytics tools like Tibco Spotfire for data preparation and mining, as well as automated machine… Show more This course includes two sub-diplomas1. Post-Diploma Certificate in Augmented Analytics. It includes a. Augmented Data Preparation b. Automated Machine Learning2. Post-Diploma Certificate in Date Visualization and Storytelling. It includes a. Data Visualization Fundamentals b. Data-driven StorytellingI have learned to use augmented analytics tools like Tibco Spotfire for data preparation and mining, as well as automated machine learning tools like Datarobot and KNIME for predictive modeling.For data visualization, I have learned how to visualize data using tools such as Tableau and Qlikview. Show less
Experience

Casey Lin & Co
Apr 2000 - Apr 2004Audit Assistant Cum Secretary
Foo Kon Tan Grant Thornton
May 2004 - Dec 2007Audit Semi Senior
Deloitte & Touche LLP
Jan 2008 - May 2009Audit Assisstant II
Kallang Development Pte Ltd
Jun 2009 - Aug 2010Accountant
Polymedic Trading Enterprise Pte Ltd
Mar 2011 - Sept 2016AccountantAccountant

Small Business Owner
Jun 2017 - Dec 2018Amazon FBA SellerManaged to buy and selling of goods online via third-party sales such as Amazon.com, eBay.com, and Q0010.Managed customer service, issue resolution and ensure high satisfaction for customers.Responsible for business sourcing, shipping, online advertising and etc.

Lithan Academy
Mar 2019 - Jan 2020Digital Marketing TraineeLearn social media marketing for platforms such as Facebook, Instagram, and LinkedIn, as well as Google Analytics, SEO, SEM, email, and content marketing to prepare yourself for a Digital Marketing role.

Singapore Sports School
Aug 2020 - Feb 2021Finance Executive (Contract)• Identified account discrepancies and produced audit schedules.• Improved the student’s grant application process by digitizing the manual process.

Temasek Polytechnic
Mar 2021 - Sept 2021Specialist Diploma in Data Science for Business, SGUS program (Trainee)
STRIDES Premier
Apr 2022 - nowExecutive, Plans• Collaborate with various business units to understand processes and client requirements.• Automate reports using Power Query and advanced Excel formulas.• Prepare PowerPoint slides for management meetings.• Prepare monthly reports for submission to LTA.• Redesign an Excel report, automate daily data compilation, and incorporate a date query function for specific data retrieval.
Licenses & Certifications

ACCA
ACCA.webp)
ISCA 10 years membership milestone badge
Institute of Singapore Chartered Accountants (ISCA)- View certificate

Content Marketing Foundations
LinkedInJun 2019 - View certificate
.webp)
SCA 10 Years Membership Milestone Badge
Institute of Singapore Chartered Accountants (ISCA) - View certificate

Social Media Marketing Foundations
LinkedInMay 2019 - View certificate

Google Analytics Essential Training
LinkedInDec 2019 
The Fundamental Of Digital Marketing Certificate
GoogleMay 2019- View certificate

Google Ads (AdWords) Essential Training (2018)
LinkedInMay 2019 - View certificate

Building an Integrated Online Marketing Plan
LinkedInMay 2019 .webp)
Certified Public Accountant Singapore
Institute of Singapore Chartered Accountants (ISCA)
Languages
- enEnglish
- chChinese
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