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Michael Cardwell

Michael Cardwell

Marketing Coordinator

Followers of Michael Cardwell903 followers
location of Michael CardwellHernando, Mississippi, United States

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  • Timeline

  • About me

    eCommerce Project Manager, Photographer, and Marketing Consultant

  • Education

    • University of Memphis

      2008 - 2009
      Masters Business Administration

    • University of Memphis

      2002 - 2006
      BBA Marketing

  • Experience

    • FedEx Express

      Jan 2005 - Jan 2007
      Marketing Coordinator

      ● Coordinated all Airshow activities for FedEx, over 200 events per year● Managed inventory allocations for Airshow activities● Implemented a feedback system to improve Airshow efforts

    • Cummins Mid

      Jan 2007 - Jan 2008
      Marketing Analyst

      ● Performed market research on potential business expansion opportunities● Worked on inventory projections and analysis, maintaining optimal stock levels● Dedicated work on continuous improvement to operations● Envisioned new warehouse inventory layout

    • MKCardwell Photography

      Jan 2008 - now
      Owner/Photographer

      Commercial / Editorial Photography

    • Weichert Realtors 2008

      Jan 2008 - Jan 2011
      Marketing Director

      ● Responsible for all marketing activities for 30 real estate agents in the Memphis area● Spearheaded social media marketing to the firm, including action plans for Facebook andTwitter● Developed new marketing materials including booklets, flyers, postcards, and web listings● Tracked marketing efforts and provided statistical breakdown on effectiveness

    • LensRentals.com

      Aug 2011 - Feb 2015
      Marketing Coordinator

      ● Successfully increased social media presence by 50% over the first 2 years● Developed partnerships with key industry personnel to increase brand awareness● Established brand identities and integrated them across marketing channels including Twitter,Facebook, and Instagram● Reduced loss from 4% to .025% by implementing a more efficient risk analysis system● Helped customers identify which equipment to use for their jobs● Sales increased annually 40% over 3 years, from 3,000 orders monthly to 9,000 orders due toincreased brand awareness, better partnerships, and customer service● Worked with LensAuthority to establish a more efficient inventory management system Show less

    • Southland Park Gaming & Racing

      Oct 2015 - May 2017
      Marketing Specialist

    • American Contract Bridge League - ACBL

      May 2017 - Apr 2018
      Digital Marketing Manager

    • The Warmth Around You

      Apr 2018 - now
      Photographer

      www.thewarmtharoundyou.com

    • Self-employed

      Apr 2018 - now
      Owner

    • Creative Co-Op, Inc.

      Oct 2023 - now
      Ecommerce Project Manager

  • Licenses & Certifications

  • Volunteer Experience

    • Marketing Coordinator

      Issued by TiedtheLeader Foundation
      TiedtheLeader FoundationAssociated with Michael Cardwell