
Maurizio Defazio
Sales and Marketing Manager

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About me
Supporting Hilton Hotels in EMEA to drive Guest Experience and commercial performance | Data-driven leader | People Person | Performance Coach |Game-Changer | Passionate about Finance & Investing | Optimistic Thinker
Education

IAB ESPAÑA & Google Accademy
2017 - 2017Curso Marketing Digital Marketing Digital ApprovatoActivities and Societies: Corso di Marketing Digital dove si è appreso a commercializzare prodotti online attraverso di piattaforme web e social networks. Analisi dei principali KPI's del mondo tecnologico e valutazione dei risultati sulle visite e percentuale di conversione. Redazione di un piano di Marketing Digitale.

Universidad Politécnica de Valencia
2009 - 2010Master in Hotels ManagementActivities and Societies: Revenue Management, finance, sales and marketing management, quality procedures plan, business plans, Marketing Plans, Business development

Cornell University
2018 - 2019Master in Revenue Management Hospitality-Advanced Revenue Management -Forecasting and Availability control-Understanding & Evaluate Financial Performance-Marketing the hospitality Brand by social and mobile media-Hospitality Customer Engagement-Pricing Strategy and Distribution Channels-Overbooking practice in Hotel Revenue Management-SPA, Golf and Restaurant Revenue Management-Price and Inventory Control-Price Sensitivity and Price Decisions-Segmentation and Price… Show more -Advanced Revenue Management -Forecasting and Availability control-Understanding & Evaluate Financial Performance-Marketing the hospitality Brand by social and mobile media-Hospitality Customer Engagement-Pricing Strategy and Distribution Channels-Overbooking practice in Hotel Revenue Management-SPA, Golf and Restaurant Revenue Management-Price and Inventory Control-Price Sensitivity and Price Decisions-Segmentation and Price Optimisation-Displacements and Negotiated Pricing -Search Engines and online Selling: Stimulating incremental demand Show less

Università degli Studi del Molise
2000 - 2005Master Degree in Business and Economics (Specialty Tourism) Economia del turismo
Experience

Logos Viaggi
Sept 2007 - Oct 2008Sales and Marketing ManagerSales and Marketing Director in a retail travel agency/ tour operator in Trani (Bari) Italy. Choosing distribution strategies, visit the company in order to extend clients portfolio, travel arrangement for public institution especially schools and institute, taking care of business travel, group travels management, travel agency webpage.

Hotel Barcelo Valencia
Jan 2010 - May 2010Commercial and events departmentQuotation rooms and meetings rooms for companies, events agencies and private meeting, daily hotel forecast keeping analising cost and profit of each productive unit, acompany clients in the hotel's visits to show meetings rooms.

NH Hoteles
Jun 2011 - May 2014Revenue manager for several hotels of the chain located in the north area of Spain and Canary Island. Demand analysis, General market analysis, competence analysis, strategic prices decisions, forecasting and budgeting datas decisions, uploading of extranets and channel manager.EZRMS, Rate Tiger, OTA's Extranets, segment analysis. Quote and offer meeting rooms prices for companies and events organizers, telephone contact for proximity commercial actions, arranging visit in order to introduce the hotel spaces to the clients.
Cluster Revenue Manager
Jan 2012 - May 2014Booking Agent
Jun 2010 - Dec 2011commercial & events department Nh Parque Avenidas
Jun 2011 - Sept 2011

Xotels
May 2014 - Dec 2015Senior Revenue ManagerRevenue Management and Sales strategies consultant for luxury independent hotels (Hotel de Londres y de Inglaterra ****sup - San Sebastian, Hotel Ribera de Triana Sevilla ****sup). Implementing sales and revenue procedures of the hotels, business intelligence support for GM, sales and segments analysis, forecasting, budgeting

The Streets Apartments
Jan 2016 - Mar 2017Sales and Revenue DirectorRevenue Management and Business Development for apartments chain with properties in Barcelona. Implementing and building revenue and Sales departments, commercial procedures, business intelligence support to the CEO of the chain, forecasting budgeting.

HiGuests
Apr 2017 - May 2018Head Manager- Managing and Execute the commercial plan of the company- Dealing with contractors and Suppliers- Managing Budgets, Financial Plans, Statistical and Financial Records- Organise methodologies and departments procedures- Dealing with Customer complaints and comments for better online reputation- Recruiting, training and Monitoring Staff

Accor
Jun 2018 - Sept 2019Senior Multi Hotel Revenue Manager-Support the hotel Management to define the hotel strategy (in terms of business mix and pricing by season and type of day) for the future periods – the initial annual forecast-Analyze the hotel(s) results and performance (average rates, occupancy rates, RevPAR..). Survey the market and competitors in terms of performance (RevPAR Index, market penetration...), pricing and availability as a basis for future tactical decisions with the Hotel(s) GMs.-Ensure an accurate and dynamic forecast for the future dates (by room and revenue by segment and day) based on the RM referenced systems recommendations and a daily monitoring of the data (portfolio, booking pick-up, events, calendar events).-Ensure that a “RM culture” is spread in the hotel, through the animation of weekly revenue meetings (gathering the GM and the key hotel managers) and regular coaching and training sessions for the hotel teams Show less

Hilton
Sept 2019 - nowSupporting New Hilton Hotels ramping-up their performance
Senior Manager Brand Performance Support EMEA
Mar 2023 - nowCluster Revenue Manager
Sept 2019 - Mar 2023
Licenses & Certifications
- View certificate

Project Management Simplified
LinkedInDec 2022 - View certificate

Building a Coaching Culture: Improving Performance Through Timely Feedback
LinkedInNov 2022 .webp)
Coaching Professional - Level 5
IfATE (Institute for Apprenticeships and Technical Education)Nov 2024
Languages
- itItaliano
- inInglese
- spSpagnolo
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