
Miguel Hurtado
Finance Associate

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About me
Marketing Team Leader | Digital Marketer and Strategist
Education

HES-SO Haute école spécialisée de Suisse occidentale
2011 - 2011Specialty Certifate Banking and InsuranceBanking and Insurance

Hanzehogeschool Groningen
2012 - 2012MarketingInternational Exchange Program - Marketing

Tecnológico de Monterrey
2009 - 2013Bachelor's degree Finance and Financial Management ServicesActivities and Societies: Volunteer work at: CCA (Centro comunitario de aprendizaje) International Financial Management

IEBS
2020 - 2021Master's degree Digital Marketing, Analytics and UX
Experience

Tata Consultancy Services
Apr 2014 - Apr 2015Finance AssociateVendor Invoice ProcessingBatch input runsQuality checkVendor query handlingParticipating in Handover-TakeoverWriting SOPs, creating manuals, updating documentationsManagement Support

Vodafone Enterprise
May 2015 - Sept 2017As a Global Bid Manager, my tasks include end-to-end Bid project management as well as:▪ Bid Project Lead for global (multi-country) and mid/high complexity bids/RFPs, ensuring the correct execution of the internal governance from qualification to submission/contracting.▪ Project lead of 4 to 8 team members.▪ Stakeholder coordination, briefing and involving the team.▪ Developing the bid project plan, along with the commercial strategy, calculating risk analysis & contingency plan.▪ Establishing a clear strategy based on customer and competitive analysis, setting up actions and timelines.▪ Proposal Management and close relationship with Copy Writers and Content Managers. Show less
Global Bid Manager
Jul 2016 - Sept 2017Service Desk Analyst at Vodafone Shared Services Budapest
May 2015 - Jul 2016

Sony Music Entertainment
Oct 2017 - Oct 2019Digital Marketing Project LeadAmong smaller projects and campaignsDigital CatalogueLeading the account catalogue team. Implementing strategic marketing actions to grow Sony Music's Catalogue streams within the major DSPs.Overseeing SEO optimization of music and videos to increase sales and likelihood of next plays.Seasonal and permanent campaign management on social media and CRM to increase playlist followers, as well as monthly listeners.Bid for ReliefProject Manager for Non-profit campaign between Sony Music, eBay and UNICEF. Regional Marketing coordination, stakeholder management and Digital Asset Management.Digital Marketing, and Influencer Marketing strategy development.Support to areas of Business Intelligence and Data analytics. Show less

_VOIS
Mar 2021 - nowManage a team of 9 professionals of different disciplines (Account Managers, Copywriters, Graphic Designers, Multimedia Designers and Interns).Ensure great team leadership through hiring, onboarding, training, performance monitoring, coaching and motivating the members.Assisting in the decision making process of higher management based on forecasting, reporting and data analysis. Account Management activities on a senior management level including assistance in the implementation of Scrum and SaFe agile methodologies in the marketing teams.Campaign management in a B2B environment. Show less
Content Chapter Lead
Jan 2024 - nowMarketing Team Leader
Jan 2022 - Feb 2024Marketing Account Manager for Partner Markets
Mar 2021 - Jan 2022

Perpetua Forever Radiant
Aug 2022 - Dec 2023Brand and Content ManagerAs a Brand and Digital Marketing Manager I am in charge of creating brand strategy development, as well as luxury product positioning in the Mexican fine jewelry market.Engage with influencer to position the brand in different sectors of the population as well as creating social media campaigns.
Licenses & Certifications

ITIL Foundations
AXELOS Global Best PracticeOct 2015
Asesor en Estrategias de Inversion
Asociación Mexicana de Intermediarios Bursátiles AMIBNov 2013
Languages
- spSpanish
- enEnglish
- itItalian
- huHungarian
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