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Hang Pham

Hang Pham

Intern

Followers of Hang Pham608 followers
location of Hang PhamFrance

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  • Timeline

  • About me

    Growth Marketer | Demand generation | Content creator | Inbound lead nurturing | Digital Marketing

  • Education

    • CFVG European Excellent in Management Education

      2014 - 2015
      Master of Business Administration (MBA) Business Administration and Management, General

      Program focused: - General business management Academic courses: - Human Resource management- Marketing- Business Law- Operations & Supply Chain Management- Corporate Finance - Corporate Strategy and Innovation- Management Information System- Corporate Governance and CSR

    • RMIT University

      2010 - 2013
      Bachelor of Commerce - BCom Entrepreneurial and Small Business Operations

      Program focused: - Entrepreneurship Academic courses: - Financial accounting - Business statistics- Marketing principles - Management accounting and business - Entrepreneur process/ strategy and growth- Industry project

    • Université Sorbonne Nouvelle - Paris 3

      2017 - 2018
      DULF French Language and Literature

    • Oreegami Academy

      2022 - 2022
      Marketing Digital

      - Élaborer une stratégie de marketing digital- Concevoir et mettre en ligne une campagne- Mettre en place une stratégie de mesure- Gérer un projet marketing et un client

    • London College of Fashion, University of the Arts London

      2021 - 2021
      Certificate of Participation Fashion Merchandising

      Courses: - Introduction to Fashion Buying and Merchandising - Buying and Merchandising for Online Retail

    • IÉSEG School of Management

      2015 - 2017
      Master of Science (MSc) Marketing

      Program focused: - General management - Marketing and communication Academic courses: - Project management - E-negotiation - Market analysis (SPSS) - Social media marketing (FB, TW, WP) - Website design introduction (HTML, CSS) - Consumer behaviors - Digital marketing

  • Experience

    • Techcombank (TCB)

      Oct 2012 - Dec 2012
      Intern

      • Supervised and training provision of new management concept to current employees• Directly support to marketing team on collecting marketing data (survey/interview)• Conducted data entry and analysis regards branch performance and recommendations • Supported project’s teams for interpretation and translation

    • Transport Engineering Design Inc.

      Apr 2013 - Aug 2017
      Junior Marketing Expert

      • Manage international business accounts • Conceive marketing leaflets and presentation to distribute • Coordinate and organize corporate events (seminar, conferences…)• Prepare project bidding documents to respond to contractors and clients• Advise to Board of Directors for branding strategy (IESEG consulting project)

    • Hitachi Project Office

      May 2015 - Oct 2015
      Project Administrator

      • Establish a new project office for a team of 8 specialists in Ho Chi Minh city • Support specialists for accommodations and mobility • Follow office budget and report expenditures claims• Translate English - Vietnamese documents• Managing office supplies and stocks

    • BlueBoard

      Aug 2018 - Jan 2019
      Content Marketing Editor Intern

      • Researching SEO keywords, articles’ topics, and related industry trends • Writing website content and publishing business blog’s articles • Co-organizing company events and executing events photo shoots• Managing social media channels: LinkedIn, Twitter, Facebook, WP blog

    • BlueBoard.io

      Mar 2019 - Jul 2020

      • Conceptualise and supervise the creation of the marketing webpage• Inbound leads scoring and nurturing to increase conversion• Optimise landing pages, email automation and digital ads through A/B testing. • Undertake content marketing initiatives to drive traffics, engagements, leads that deliver sales and retention.

      • Acquisition Marketing Manager

        Jan 2020 - Jul 2020

      • Responsable Acquisition Marketing

        Mar 2019 - Jan 2020

    • ChannelAdvisor

      Jul 2020 - Jun 2021
      Acquisition Marketing Manager - Brand Analytics

      • Plan and execute content calendar and manage social media channels • Define market target and competition benchmark • Advocate brand audiences about e-commerce best practices and generate qualified leads through numerous high-quality contents.

    • Cherry Biotech

      Apr 2023 - now
      Lead acquisition & Growth Marketing Manager

      - Lead a seamless website migration with zero downtime, enhancing site performance and aesthetic.- Nurture growth in lead acquisition by leaveraging omnichannels such as LinkedIn, Youtube, and business website.- Manage SEA campaigns, achieved 2-30% CTR for a new product launch campaign through strategic keyword research and optimized ads messaging. - Designe and optimized UI/UX and landing pages, boosting conversions- Doubled LinkedIn organic followers in 9 months through targeted content strategy. Show less

  • Licenses & Certifications