Yash Agrawal

Experience

• 

  RevBoosters

  Dec 2019 - Mar 2021

  Business Analyst

  • To operate the multiple accounts on Amazon and Flipkart to help to achieve revenue targets.• I have worked with many different categories of products listed on Amazon and Flipkart. • To get in touch with Clients and understand the objectives and expectations of the respective accounts. Accordingly, prepare new and different strategies to meet up with the targets and expectations.• To create the PPC campaigns by using various different strategies and keep optimizing the campaigns as per their performance.• To get in touch with the Clients and inform them about the Amazon events in advance and push them to be well prepared for the same. • To share the Weekly and Monthly reports to the Clients. • Created multiple campaigns by applying various strategies in the Ad campaigns.• Designed unique creatives for Sponsored Brand campaigns.• Organic revenue growth strategies for Amazon listings.• Complete the analysis checklist of the accounts to understand the market and its trends. Show less

• 

  Suraaj Linens

  Apr 2021 - Sept 2022

  Amazon Marketer

  • Managed multiple product lines across India, US, UK, European marketplaces on Amazon.• To analyze the entire Amazon Sales Funnel ie. Top of Search (Discovery Stage), Middle of Funnel (Exploratory Stage), Bottom of Funnel (Purchase Stage) and identify the worst performing areas and work on improving the variables that affect specific stage.• Keyword research, competitor research, listing optimization, research for new products using tools like Helium-10, keyword tool, amz scout, brand analytics, etc.• To successfully launch and advertise the new products for India, US, UK and European marketplaces.• Amazon product listing optimization which includes title, bullet points, product description, A+ content, Amazon SEO keyword research and analysis, backend search terms. • Creating and optimizing amazon advertisement includes sponsored products, sponsored brands (headline search ads), sponsored display campaigns, amazon attribution, video ads, off amazon traffic.• Assist in monitoring and maintenance of bids, quality score, account daily & monthly budget caps and other important metrics.• Provide recommendations and execute strategies for display network, campaign structuring, targeting, keyword opportunities and other facets of paid search in accordance with client goals. Show less

• 

  Performics India

  Sept 2022 - now

  Associate Commerce