MacKenzie Fink

Experience

• 

  Red Bull

  Feb 2019 - Sept 2021

  Field Marketing & Sales Support Representative

  - Participated in sales activity, merchandising, and partner event activation across the Southwest region such as: Vans US Open of Surf, Camp RZR, Lucas Oil Pro Motocross AMA Championships, Comic-Con, Twitch-Con, San Diego Pride Festival and Red Bull Switchboard.- Identified local partner opportunities and led initial business outreach to increase market-specific product growth.- Conducted audits for national and regional account managers through data-driven inventory and consumer analysis. Show less

• 

  OUTFRONT Media

  Sept 2021 - now

  - Collaborated with National Account Executive to propose effective advertising solutions and manage client relationships across Sports, Entertainment, and CPG industries.- Successfully assisted in selling and upselling media for both new and established customer relationships, exceeding revenue projections by 35% at times. - Worked cross-functionally with various departments such as marketing, creative, and research teams to attain objectives and enhance revenue through strategic and innovative approaches.- Completed winning Request for Proposals (RFPs) and selected optimal OUTFRONT Media assets to enhance campaigns and drive outcomes for our agency partners. - Led team operations strategy by helping resource and recruit new team members to improve capacity and capabilities. Show less

  • National Sales Planner

    Oct 2022 - now

  • National Sales Coordinator

    Sept 2021 - Oct 2022