Paz Martinez Llobet

Experience

• 

  Paginas Amarillas SA / YellArgentina

  Jan 2007 - Jan 2007

  Market and Business Intelligence

  • Developed customer segmentation• Supported the design of sales strategies and tactics over different segments of customers and prospects• Analyzed and monitored pricing tactics

• 

  L'Oréal

  Apr 2009 - Feb 2010

  Marketing Analyst

  Professional Services Category• Led the price analysis and positioning for new products• Organized the new product launches• Supported the definition of sales targets• Developed the analysis of sales results and presented them to the salesforce• Control of brand guidelines in the point of sales

• 

  Accenture

  Mar 2010 - Jun 2015

  Management Consulting - Strategy Manager

  Worked in projects across multiple Latin American countries for top tier companies mainly within consumer goods yet with some experience in financial services and manufacturing. Focus on growth strategy, customer strategy & marketing, operating models and transformation programs.

• 

  MetLife

  Jun 2015 - Jan 2020

  • Recruited talent and developed the Regional Strategy team to execute on corporate strategic planning processes• Drove the strategic process in Latin America and supported key regional projects such as Customer Engagement and Business Intelligence• Led the Next Horizon strategy definition and cascade for Latin America in alignment with our corporate strategy• Developed a regional competitive intelligence program, evaluating traditional and non-traditional competitors, identifying opportunities for growth through adjacencies and the fintech and insurtech space• Led the Employee Benefits strategy assessment and definition in key LatAm countries (Mexico, Chile, Brazil) Show less • Led the annual strategic review (based on a methodology jointly developed with Harvard University) for 20+ lines of business across Latin America. • Drove Accelerating Value program to drive focus on embedded value and new business value metrics, with aligned capital allocation to increase return on new capital and ROE. • Led the local strategy for Colombia, while coaching local teams in Mexico, Brazil, Chile, and Uruguay.• Led the prioritization of initiatives and development of key regional projects such as Analytics and Customer Engagement• Partnered with Commercial, Finance and Actuary teams to ensure alignment of strategy and business plans Show less

  • Assistant Vice President, Head of Strategy for Latin America & GEB coordination

    Mar 2018 - Jan 2020

  • Strategy Manager for Latin America

    Jun 2015 - Feb 2018
• 

  MetLife

  Jan 2021 - now

  • Support the CEO and Executive Leadership Team in defining and executing the organization's strategic priorities• Lead Reinvest fund ($240M): prioritize strategic fit and financial business cases to assign corporate resources to highest value opportunities across regions• Drive on-going strategic and planning activities such as Board of Directors Strategy Days, Leadership offsites and Business reviews• Recruited new talent into the organization and supported talent transition into the business. Developed refreshed team culture.• Established new capabilities in the team to lead growth and transformation opportunities across the company such as operating model transformations, scaling of Product Management capabilities, customer experience and efficiency opportunities, AI transformation Show less • Launched Upwise, a mobile app focused on helping users improve their financial lives. Upwise leverages behavioral science to help users make progress in their financial lives. • Led different ARTs across strategy and delivery (design and development); led a completely new team to support the product. Responsible for the strategic direction, roadmap, prioritization decisions, and the day-to-day management of different teams supporting the end-customer app and the employer portal• Led the implementation of the Business Intelligence dashboards for the product to track key metrics (registration, engagement, usage of different features) and establish insight across customer segmentation• Operating completely in agile, utilizing human centric design, continuously conducting user testing to pivot as needed Show less

  • VP Global Strategy & Execution

    Aug 2021 - now

  • AVP, Global Strategy

    Jan 2020 - Sept 2021

  • Product Owner Upwise

    Jan 2021 - Jan 2021