Sharon Brawner

Experience

• 

  Loews Anatole Hotel

  Jun 1988 - Jul 1991

  National Sales Manager
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  Opryland Hotel Nashville LLC

  Jul 1991 - Aug 1993

  National Sales Manager
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  Gaylord Entertainment Company

  Aug 1993 - Dec 1995

  Corporate Partnerships Manager
• 

  Nashville Kats Arena Football

  Aug 1998 - Aug 2000

  VP Mktg & Administration
• 

  Belmont University

  Aug 1999 - May 2001

  Adjunct Professor

  Masters class on Sports Marketing with an emphasis on Corporate Sponsorships

• 

  Nashville Sounds Baseball Club

  Aug 2000 - Aug 2001

  VP, Sales & Mktg
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  Country Music Hall Of Fame and Museum

  Oct 2001 - Mar 2021

  Provided motivation and management of 250+ team members, both hourly and professional staff, with 7 direct reports. Reported to the CEO. Successfully strategized and executed marketing, public relations, customer relations and oversaw 95% of the revenue generators, such as retail, special events, ticket sales, catering and food and beverage operations, and corporate sponsorships. Oversaw an $11M operating expense budget and responsible for $47M revenue budget

  • SVP, Sales, Marketing & IT

    Feb 2015 - Mar 2021

  • Vice President Sales Marketing

    Feb 2008 - Feb 2015

  • Senior Director, Sales & Marketing

    Feb 2005 - Feb 2008

  • Director of New Business Development

    Oct 2001 - Feb 2005
• 

  NCM Holdings (U.S.) LLC

  Sept 2021 - Feb 2024

  Operating Officer—Board Member

  *For-Profit entities of the NCM Motorsports Park and the NCM Insurance Agency*Intermediary position between the NCM Foundation and the NCM Holdings, LLC*Managed Transfer Pricing Study for best-in practice IRS Compliance*Negotiated lease and shared services agreements between NCM and Holdings entities*Negotiated and oversaw the purchase of 50+acres, crucial in expanding the NCM Motorsports Park to 419 acres*Successfully led day-to-day operations oversight for shared services areas of Accounting, IT, HR and Marketing*Oversaw the rebuild and expansion to the NCM Motorsports Park after catastrophic tornado in 2021*Contributed to the success of MSP growth 314% YOY EBITDA 2022 % 105% YOY EBITDA 2023*Contributed to the success of NCMI growth 30% YOY EBITDA 2022 Show less

• 

  National Corvette Museum

  Sept 2021 - Feb 2024

  President& Chief Executive Officer

  • Provided leadership and management of nearly 200 team members with 7 direct reports. Reported to a 17 person Board of Directors* Led the day-to-day operations, galvanized over-arching strategies, and long-term vision for the organization.* Oversaw an Operating Budget of $25M*Increased YOY growth EBITDA by 10% 2023• Oversaw a multimillion-dollar investment to improve guest experience outcomes.• Invested in updated operating systems, expanded storage facilities, and upgraded security across the entire museum campus.• Recruited critical staff from all over the country, ensuring a variety of backgrounds and approaches to solve museum challenges.• Instituted a compensation study, evaluating all salaries and right-sizing as necessary.• Increased museum attendance by more than 5%, and dwell time in the museum by 25%, thanks to groundbreaking exhibits and exhibit technology• Overhauled both the brick-and-mortar and online Corvette Store, including new merchandise offerings and marketing efforts• Renovated the Stingray Grill restaurant into a must-visit destination for Bowling Green locals and visitors alike.• Improved community engagement by partnering with local, state and national organizations• Helped lead the creation of a dedicated education gallery with cutting-edge technology and STEAM-based curriculum for school-aged children.• Revitalized the National Corvette Museum’s fund a field trip program, resulting in the ability to provide access to underserved students.• Revitalized the museum’s intern program that expanded five fold.• Increased museum social media followers by 20%• Instituted policies and produces to further the AAM accreditation application process, including enhancements to collections record keeping, security and access controls Show less