
Eva Wong
Product Executive (Health Food)

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About me
Key Account Manager | Strategic Planning | Business Development | MBA
Education

University of Malaya
2005 - 2008Bachelors Degree of Science Biology CGPA 3.40
SMJK Sam Tet, Ipoh
2003 - 2004STPM CGPA 3.34
Universiti Putra Malaysia
2013 - 2015Master of Business Administration (MBA) Finance, General CGPA 3.42
Experience

Elken Sdn Bhd
Jan 2008 - Jun 2011Product Executive (Health Food)Key Responsibilities: Responsible for the sales and marketing of the company’s nutritional products. Manage the sales and marketing events in the head office and at the branches (e.g.: new product launches, road shows, career forums, fiesta, seminars etc.). Developed sales or marketing tools and collaterals to equip sales distributors with adequate health products knowledge.

Mega LifeSciences Sdn. Bhd.
Jan 2011 - Nov 2013Key Account ExecutiveKey Responsibilities: Responsible for business growth of assigned key accounts, namely Watsons' and Aeon Wellness. Development and implementation of strategic key account plans including merchandising and relevant trade marketing activities to achieve sales targets. Conduct regular product knowledge training to pharmacists or health advisors. AchievementAwarded the Best Growth Key Account of the Year 2012

Merck Gruppe
Jan 2013 - Jan 2018Senior Key Account ManagerKey Responsibilities: Responsible for 30% of Merck Consumer Health’s annual business turnover, and successfully led double-digit growth in assigned key accounts, namely Guardian, Watsons’, Caring, Aeon Wellness and Cosway: +18% in 2015, +17% in 2016 and 24% in 2017. Responsible for channel expansion into 7-Eleven and Lotus's Malaysia. Effective deployment of strategic key account plans and successfully increased category shares of the existing portfolio with high market value potential by understanding and maximizing each account’s shopper profile. Grew Watsons’ business 6 folds in 5 years from 2014 to 2019; by increasing the availability and distribution of brands on Cebion, Neurobion and Sangobion. Responsible for driving the brands’ growth whereby Cebion grew double-digit year-on-year (+47% in 2018 and +21% in 2019) due to the successful trial program that generated new users and the success of exclusive engagement packs in Watsons and Guardian that encouraged continuous offtake. Tunjukkan kurang

Procter & Gamble
Jan 2018 - Jun 2023Senior Key Account ManagerKey Responsibilities: Managed the top key accounts in the Pharmacy channel namely Guardian, Watsons’ and Caring, which accounted for 33% of the total P&G Health MY business, responsible for business performance, budget efficiencies and customer engagement. Responsible and led in the negotiation of the Trading Terms across Guardian, Watsons’ and Caring to be compliant with P&G Stewardship & Compliance Policies.

Viatris
Feb 2024 - nowKey Account Manager
Licenses & Certifications

Professional Selling Skills
AchieveGlobal ThailandJun 2016
Key Account Management
BIG ConsultingJun 2014
Category Management & Space Management
NielsenIQJan 2024
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