Ashdeep Kaur Vij

Ashdeep Kaur Vij

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location of Ashdeep Kaur VijKitchener, Ontario, Canada

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  • Timeline

  • About me

    Business Intelligence | Business & Data Analytics | Ex Data Analyst @ Newfold Digital | Data Visualization |

  • Education

    • Auxilium Convent High School

      2000 - 2012
      Middle School Diploma
    • Don Bosco Institute of Technology (D.B.I.T)

      2014 - 2018
      Bachelor of Engineering (B.E.) Computer Engineering
    • Guru Nanak Khalsa College, Matunga, Mumbai (Autonomous)

      2012 - 2014
      Higher Secondary Certificate (HSC) Computer Science
    • Conestoga College

      2023 - 2024
      Postgraduate Degree Information Technology Business Analysis
  • Experience

    • Newfold Digital

      Jul 2018 - Nov 2022

      ๐——๐—ฎ๐˜๐—ฎ ๐—”๐—ป๐—ฎ๐—น๐˜†๐˜€๐—ถ๐˜€ ๐—ฎ๐—ป๐—ฑ ๐—ฆ๐˜๐—ฟ๐—ฎ๐˜๐—ฒ๐—ด๐˜†:โ€ข Analyzed live customer data from 25,000 monthly active users, guiding support and sales strategies.โ€ข Improved service level (ASA) by 2x and decreased drop-off rate by 10%.๐—ฃ๐—ฟ๐—ผ๐—ฐ๐—ฒ๐˜€๐˜€ ๐—”๐˜‚๐˜๐—ผ๐—บ๐—ฎ๐˜๐—ถ๐—ผ๐—ป:โ€ข Automated manual tasks in the internal tracking system, reducing save/load time by 20% and operation time by 15%.๐——๐—ฎ๐˜€๐—ต๐—ฏ๐—ผ๐—ฎ๐—ฟ๐—ฑ ๐——๐—ฒ๐˜ƒ๐—ฒ๐—น๐—ผ๐—ฝ๐—บ๐—ฒ๐—ป๐˜:โ€ข Created interactive Quicksight and Salesforce dashboards with advanced filters, increasing reporting efficiency by 15% and enhancing data visualization for decision-making.๐—ฃ๐—ฟ๐—ฒ๐˜€๐—ฒ๐—ป๐˜๐—ฎ๐˜๐—ถ๐—ผ๐—ป ๐—ฎ๐—ป๐—ฑ ๐—ฆ๐˜๐—ฎ๐—ธ๐—ฒ๐—ต๐—ผ๐—น๐—ฑ๐—ฒ๐—ฟ ๐— ๐—ฎ๐—ป๐—ฎ๐—ด๐—ฒ๐—บ๐—ฒ๐—ป๐˜:โ€ข Delivered and managed biweekly presentations to a 20-member senior management team.โ€ข Increased efficiency in decision-making processes.๐——๐—ฎ๐˜๐—ฎ ๐—ค๐˜‚๐—ฎ๐—น๐—ถ๐˜๐˜† ๐—œ๐—บ๐—ฝ๐—ฟ๐—ผ๐˜ƒ๐—ฒ๐—บ๐—ฒ๐—ป๐˜:โ€ข Used SQL queries to investigate and resolve data anomalies.โ€ข Reduced data inaccuracies, contributing to improved data quality.๐—ฆ๐˜๐—ฎ๐—ธ๐—ฒ๐—ต๐—ผ๐—น๐—ฑ๐—ฒ๐—ฟ ๐—–๐—ผ๐—น๐—น๐—ฎ๐—ฏ๐—ผ๐—ฟ๐—ฎ๐˜๐—ถ๐—ผ๐—ป:โ€ข Actively participated in weekly sprint meetings with stakeholders.โ€ข Gathered and understood specific data requirements to drive successful outcomes. Show less ๐—ฅ๐—ฒ๐˜ƒ๐—ฒ๐—ป๐˜‚๐—ฒ ๐—š๐—ฟ๐—ผ๐˜„๐˜๐—ต ๐—ฎ๐—ป๐—ฑ ๐—ข๐—ฝ๐—ฒ๐—ฟ๐—ฎ๐˜๐—ถ๐—ผ๐—ป๐—ฎ๐—น ๐—”๐—ป๐—ฎ๐—น๐˜†๐˜€๐—ถ๐˜€:โ€ข Analyzed 100+ customer data points weekly to assess operational constraints and identify revenue growth opportunities.โ€ข Achieved a 10% quarter-over-quarter increase in SMB client revenue.๐—ฆ๐—ฎ๐—น๐—ฒ๐˜€ ๐—–๐—ผ๐—ป๐˜ƒ๐—ฒ๐—ฟ๐˜€๐—ถ๐—ผ๐—ป ๐—ข๐—ฝ๐˜๐—ถ๐—บ๐—ถ๐˜‡๐—ฎ๐˜๐—ถ๐—ผ๐—ป:โ€ข Generated tailored product solutions to fulfil specific business objectives.โ€ข Increased targeted sales conversion by an impressive 20%.๐—ง๐—ฒ๐—ฐ๐—ต๐—ป๐—ถ๐—ฐ๐—ฎ๐—น ๐—œ๐˜€๐˜€๐˜‚๐—ฒ ๐—ฅ๐—ฒ๐˜€๐—ผ๐—น๐˜‚๐˜๐—ถ๐—ผ๐—ป:โ€ข Investigated various technical issues covering DNS, Networking, and Security.โ€ข Escalated complex system-wide bugs to engineering and Delegation Managers, contributing to swift issue resolution.๐—™๐—ฟ๐—ผ๐—ป๐˜-๐—Ÿ๐—ถ๐—ป๐—ฒ ๐—ฆ๐˜‚๐—ฝ๐—ฝ๐—ผ๐—ฟ๐˜ ๐—˜๐˜…๐—ฐ๐—ฒ๐—น๐—น๐—ฒ๐—ป๐—ฐ๐—ฒ:โ€ข Provided quality front-line support to APAC Wholesale clients via emails, chats, and phone queries.โ€ข Successfully resolved over 30 issues daily, ensuring maximum customer satisfaction. Show less

      • Associate - Data Analyst

        Jul 2021 - Nov 2022
      • Web Services Specialist

        Jul 2018 - Jul 2021
    • Conestoga College

      Aug 2023 - Apr 2024
      Student Ambassador

      ๐—”๐—ป๐—ฎ๐—น๐˜†๐˜๐—ถ๐—ฐ๐˜€ ๐—ฎ๐—ป๐—ฑ ๐—ฅ๐—ฒ๐—ฝ๐—ผ๐—ฟ๐˜๐—ถ๐—ป๐—ด:โ€ข Built databases and contributed to generate insightful reports tracking 1500+ prospective student visitors and event participation, enabling data-driven decision-making for future planning. Identified key trends and metrics for student success.๐—ฉ๐—ถ๐˜€๐—ถ๐˜๐—ผ๐—ฟ ๐——๐—ฎ๐˜๐—ฎ ๐—”๐—ป๐—ฎ๐—น๐˜†๐˜€๐—ถ๐˜€ ๐—ฎ๐—ป๐—ฑ ๐—ช๐—ฎ๐˜†๐—ณ๐—ถ๐—ป๐—ฑ๐—ถ๐—ป๐—ด ๐—ข๐—ฝ๐˜๐—ถ๐—บ๐—ถ๐˜‡๐—ฎ๐˜๐—ถ๐—ผ๐—ป:โ€ข Tracked and reviewed data for over 1000 students/visitors daily traffic during peak campus seasons. Identified key navigation pain points, implementing optimized wayfinding tools and signages, leading to 20% quicker navigation.๐—ฆ๐˜๐—ฟ๐—ฎ๐˜๐—ฒ๐—ด๐—ถ๐—ฐ ๐—ฃ๐—ฟ๐—ผ๐—บ๐—ผ๐˜๐—ถ๐—ผ๐—ป ๐—ผ๐—ณ ๐—ฆ๐˜๐˜‚๐—ฑ๐—ฒ๐—ป๐˜ ๐—˜๐—ป๐—ด๐—ฎ๐—ด๐—ฒ๐—บ๐—ฒ๐—ป๐˜:โ€ข Created targeted marketing campaigns for open positions leveraging analytics on previous applicant demographics. Resulted in a 150% increase in applications received totaling over 1200.โ€ข Elevated awareness of Student Engagement activities, resulting in a 25% increase in student participation in college events.๐——๐—ฎ๐˜๐—ฎ-๐—•๐—ฎ๐—ฐ๐—ธ๐—ฒ๐—ฑ ๐—ข๐—ฟ๐—ถ๐—ฒ๐—ป๐˜๐—ฎ๐˜๐—ถ๐—ผ๐—ป ๐—ฃ๐—น๐—ฎ๐—ป๐—ป๐—ถ๐—ป๐—ด ๐—ฎ๐—ป๐—ฑ ๐—˜๐˜…๐—ฒ๐—ฐ๐˜‚๐˜๐—ถ๐—ผ๐—ป:โ€ข Organized smooth orientation events for over 1000 incoming students during each intake by leveraging student registration data to efficiently anticipate and meet all visitor needs and inquiries. Show less

  • Licenses & Certifications

    • SafeTALK: Suicide Alertness Certificate

      LivingWorks
      Mar 2024
    • Microsoft Certified: Data Analyst Associate

      Microsoft
      Dec 2021
      View certificate certificate
  • Honors & Awards

    • Awarded to Ashdeep Kaur Vij
      Michael Porter Award for Business Effectiveness Newfold Digital Jul 2022 Awarded One of the Top Employees of Q1 2022 by peers and vetted by senior leadership for exceptional impact on business effectiveness.
    • Awarded to Ashdeep Kaur Vij
      Smart City Smart Idea Contest 2018 Vivekanand Education Society Institute of Management studies and Research (VESIMR) Feb 2018 Our team bagged the 3rd place for Idea Presentation on Water management using QGIS.
  • Volunteer Experience

    • Peer Mentor

      Issued by Conestoga College on Dec 2023
      Conestoga CollegeAssociated with Ashdeep Kaur Vij