Ashdeep Kaur Vij

Experience

• 

  Newfold Digital

  Jul 2018 - Nov 2022

  𝗗𝗮𝘁𝗮 𝗔𝗻𝗮𝗹𝘆𝘀𝗶𝘀 𝗮𝗻𝗱 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝘆:• Analyzed live customer data from 25,000 monthly active users, guiding support and sales strategies.• Improved service level (ASA) by 2x and decreased drop-off rate by 10%.𝗣𝗿𝗼𝗰𝗲𝘀𝘀 𝗔𝘂𝘁𝗼𝗺𝗮𝘁𝗶𝗼𝗻:• Automated manual tasks in the internal tracking system, reducing save/load time by 20% and operation time by 15%.𝗗𝗮𝘀𝗵𝗯𝗼𝗮𝗿𝗱 𝗗𝗲𝘃𝗲𝗹𝗼𝗽𝗺𝗲𝗻𝘁:• Created interactive Quicksight and Salesforce dashboards with advanced filters, increasing reporting efficiency by 15% and enhancing data visualization for decision-making.𝗣𝗿𝗲𝘀𝗲𝗻𝘁𝗮𝘁𝗶𝗼𝗻 𝗮𝗻𝗱 𝗦𝘁𝗮𝗸𝗲𝗵𝗼𝗹𝗱𝗲𝗿 𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁:• Delivered and managed biweekly presentations to a 20-member senior management team.• Increased efficiency in decision-making processes.𝗗𝗮𝘁𝗮 𝗤𝘂𝗮𝗹𝗶𝘁𝘆 𝗜𝗺𝗽𝗿𝗼𝘃𝗲𝗺𝗲𝗻𝘁:• Used SQL queries to investigate and resolve data anomalies.• Reduced data inaccuracies, contributing to improved data quality.𝗦𝘁𝗮𝗸𝗲𝗵𝗼𝗹𝗱𝗲𝗿 𝗖𝗼𝗹𝗹𝗮𝗯𝗼𝗿𝗮𝘁𝗶𝗼𝗻:• Actively participated in weekly sprint meetings with stakeholders.• Gathered and understood specific data requirements to drive successful outcomes. Show less 𝗥𝗲𝘃𝗲𝗻𝘂𝗲 𝗚𝗿𝗼𝘄𝘁𝗵 𝗮𝗻𝗱 𝗢𝗽𝗲𝗿𝗮𝘁𝗶𝗼𝗻𝗮𝗹 𝗔𝗻𝗮𝗹𝘆𝘀𝗶𝘀:• Analyzed 100+ customer data points weekly to assess operational constraints and identify revenue growth opportunities.• Achieved a 10% quarter-over-quarter increase in SMB client revenue.𝗦𝗮𝗹𝗲𝘀 𝗖𝗼𝗻𝘃𝗲𝗿𝘀𝗶𝗼𝗻 𝗢𝗽𝘁𝗶𝗺𝗶𝘇𝗮𝘁𝗶𝗼𝗻:• Generated tailored product solutions to fulfil specific business objectives.• Increased targeted sales conversion by an impressive 20%.𝗧𝗲𝗰𝗵𝗻𝗶𝗰𝗮𝗹 𝗜𝘀𝘀𝘂𝗲 𝗥𝗲𝘀𝗼𝗹𝘂𝘁𝗶𝗼𝗻:• Investigated various technical issues covering DNS, Networking, and Security.• Escalated complex system-wide bugs to engineering and Delegation Managers, contributing to swift issue resolution.𝗙𝗿𝗼𝗻𝘁-𝗟𝗶𝗻𝗲 𝗦𝘂𝗽𝗽𝗼𝗿𝘁 𝗘𝘅𝗰𝗲𝗹𝗹𝗲𝗻𝗰𝗲:• Provided quality front-line support to APAC Wholesale clients via emails, chats, and phone queries.• Successfully resolved over 30 issues daily, ensuring maximum customer satisfaction. Show less

  • Associate - Data Analyst

    Jul 2021 - Nov 2022

  • Web Services Specialist

    Jul 2018 - Jul 2021
• 

  Conestoga College

  Aug 2023 - Apr 2024

  Student Ambassador

  𝗔𝗻𝗮𝗹𝘆𝘁𝗶𝗰𝘀 𝗮𝗻𝗱 𝗥𝗲𝗽𝗼𝗿𝘁𝗶𝗻𝗴:• Built databases and contributed to generate insightful reports tracking 1500+ prospective student visitors and event participation, enabling data-driven decision-making for future planning. Identified key trends and metrics for student success.𝗩𝗶𝘀𝗶𝘁𝗼𝗿 𝗗𝗮𝘁𝗮 𝗔𝗻𝗮𝗹𝘆𝘀𝗶𝘀 𝗮𝗻𝗱 𝗪𝗮𝘆𝗳𝗶𝗻𝗱𝗶𝗻𝗴 𝗢𝗽𝘁𝗶𝗺𝗶𝘇𝗮𝘁𝗶𝗼𝗻:• Tracked and reviewed data for over 1000 students/visitors daily traffic during peak campus seasons. Identified key navigation pain points, implementing optimized wayfinding tools and signages, leading to 20% quicker navigation.𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗰 𝗣𝗿𝗼𝗺𝗼𝘁𝗶𝗼𝗻 𝗼𝗳 𝗦𝘁𝘂𝗱𝗲𝗻𝘁 𝗘𝗻𝗴𝗮𝗴𝗲𝗺𝗲𝗻𝘁:• Created targeted marketing campaigns for open positions leveraging analytics on previous applicant demographics. Resulted in a 150% increase in applications received totaling over 1200.• Elevated awareness of Student Engagement activities, resulting in a 25% increase in student participation in college events.𝗗𝗮𝘁𝗮-𝗕𝗮𝗰𝗸𝗲𝗱 𝗢𝗿𝗶𝗲𝗻𝘁𝗮𝘁𝗶𝗼𝗻 𝗣𝗹𝗮𝗻𝗻𝗶𝗻𝗴 𝗮𝗻𝗱 𝗘𝘅𝗲𝗰𝘂𝘁𝗶𝗼𝗻:• Organized smooth orientation events for over 1000 incoming students during each intake by leveraging student registration data to efficiently anticipate and meet all visitor needs and inquiries. Show less