
Shishir Sharma
Relationship Manager

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About me
Dyson I boAt Lifestyle I Saregama India Ltd. I Redington India Ltd. I Ingram Micro India Pvt. Ltd.
Education

Tilak Education Societys College of Arts & Commerce Plot No 131 Sector 28 Vashi Navi Mumbai 400 705
2003 - 2004HSC Science
Thakur Vidya Mandir
2001 - 2002SSC General
Welingkar Institute of Management
2009 - 2012Post Graduation Diploma in Distance Learning Program Marketing SecondActivities and Societies: Successfully completed 4th Semester project on Banking & Insurance Sector. Post Graduate Distance Learning Diploma Program from Welingkar Institute of Management.

SIES Graduate School Of Technology
2005 - 2008Bachelor of Business Administration (BBA) Marketing FirstActivities and Societies: Successfully completed University Project on Working Environment and Training & Development in Banking sector versus BPO/IT sector. Three Year Mumbai University Graduation course specializing in Marketing.
Experience

Kotak Securities
Aug 2008 - Nov 2009Relationship Manager•Sales Meetings: Conducting sales and business calls on daily basis.•Generating business from new prospects and existing clientele. •Achieving monthly sales target.•Conducting BTL activities.

ICICI Prudential Life Insurance Company Limited
Jan 2010 - Feb 2011Financial Service Manager•Sales Meetings: Conducting business meetings on daily basis through references and cold calling.•Clientele: Generating business from prospects and business pipeline.•Sales Strategy: Meeting allied banks & NBFCs and generate leads through them. •Achieving monthly sales target.
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Matrix Cellular (International) Services Pvt. Ltd.
Apr 2011 - Dec 2011Business Development Executive•Acquiring New Accounts: Acquisition of new corporate accounts through leads, references & cold calling.•Sales Strategy: Acquiring Tour & Travel agencies for run-rate business.•Targets: Achieving daily, weekly and monthly assigned targets.•Conducting BTL and ATL activities.

Ingram Micro
Jan 2012 - Jul 2015Deputy Manager - Sales• Key KRAs: Managing Primary sales and Gross Revenue. • Account management, Credit, Commercial, Operations & Supply Chain.• Operation Areas: Product placement, Product life cycle, Distribution.• Targets: Achievement of monthly & quarterly volume and value targets.• Stock & Sell Thru: Stock maintenance, Driving EOL & fast moving SKUs, scheme negotiation, bundle offers, Timely stock replenishment.• Back-End & Financial Settlements: CN issuances, claim settlement, TOB schemes, reconciliation.• Coordinating with HO team and backend staff.• Routine reporting and MIS generation. Show less

Redington Limited
Jul 2015 - Sept 2018Area Sales Manager - Modern Trade• Key KRAs: Managing Primary sales and Gross Revenue.• Sales & Distribution Management.• Account management, Credit, Commercial, Operations, Delivery & logistics.• Operation Areas: Product placement, Product life cycle, Distribution.• Targets: Achievement of monthly and quarterly volume & value targets.• Stock & Sell Thru: Stock maintenance, Driving EOL & Fast Moving SKUs, Scheme Negotiation, Bundle Offers, Timely stock replenishment.• Weekly Stock & Sales review of TLs and Promoters. • Back-End & Financial Settlements: CN issuances, Claim Settlement, TOB schemes, Reconciliation.• People Management: Working cross functionalities with HO team, credit team, backend staff and logistics team to deliver desired results.• Routine reporting and MIS generation. Show less

Saregama India Ltd.
Sept 2018 - Oct 2020Deputy Sales Manager - Modern Trade• Major Responsibility: Driving Primary and Tertiary sales from assigned Modern Trade partners. • Achieving partner-wise and model-wise primary target on monthly basis.• People Management: Lead a team of 6 TLs & 35 ISDs. • Analyzing and examining TL’s market visit report and ISDs performance report on daily basis.• TOT negotiation & implementation, Credit & Commercial Operations, Reconciliation and Supply chain alignment.• Product placement, Liquidating EOL SKUs, Driving Fast Movers, Scheme Negotiation, Promotional Offers, Timely stock replenishment.• Constant interaction with Store’s operation team and routine travel to Tier2 – Tier3 regions. • Conducting timely JBPs along with customers through alignment of organizational & customer objectives.• Connecting with partner’s marketing team for SOH, adequate in-store product visibility & end consumer engagement activities.• Ensuring store hygiene & display of POSMs/VMs at store level.• Gaining market intelligence and analysing with different stakeholders. Show less

BoAt Lifestyle
Oct 2020 - Jan 2023Senior Manager - Key Accounts
Dyson
Jan 2023 - Jul 2023Key Accounts Manager - National Retail Partners
Licenses & Certifications

Google Digital Unlocked - The Fundamentals of Digital Marketing
Google Digital GarageJul 2020
Elements of AI
University of HelsinkiJul 2020
Languages
- enEnglish
- hiHindi
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