Felipe Canelas

Experience

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  Schneider Electric

  Mar 2010 - Sept 2014

  Application Engineer and Technical Sales | Proposal Specialist | Brazil & Latin America

  ▶️ Development and Management of Technical and Commercial Proposals• Developed trilingual technical and commercial proposals, covering solutions from the Foxboro and Foxboro-Eckardt Field Instrumentation portfolio, as well as associated engineering services, across Brazil and Latin America.• Operational and tactical application of the CRM system for detailed tracking of opportunity progress throughout all stages of the sales pipeline.• Responsible for structuring, both technically and commercially, annual product supply contracts for key clients.▶️ Technical-Commercial Support and Client Relationship Management• Provided technical and commercial support to clients and account managers through remote assistance (phone and email) and on-site visits.• Worked as a Closer, converting proposals into sales while adhering to the strategies and guidelines set by account managers and the sales leadership team.• Conducted detailed analysis of technical documents, such as Process Data Sheets (PDS), Technical Specifications (TS), Requests for Quotation (RFQ), and Piping and Instrumentation Diagrams (P&ID), to ensure the offered solutions met client needs.▶️ Participation in Training and Team Development• Actively collaborated in the development of trilingual (Portuguese, English, and Spanish) technical training for Sales Executives and Proposal Specialists within the Latin American team.• Participated in technical training and relationship-building with product managers, focusing on enhancing the corporate value proposition for Latin American clients. Show less

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  Götz

  Dec 2014 - May 2020

  ▶️ Technical Sales Leadership• Active, trilingual leadership (Portuguese, English, and Spanish) of technical sales channels in Brazil and Latin America, overseeing all stages of the sales process.• Comprehensive leadership in the implementation, coordination, and ongoing maintenance of CRM culture, including software management, sales pipeline oversight, and the tracking of key commercial KPIs.▶️ Customer Relationship Management and Team Development• Served as Sales Executive for strategic accounts, working directly with the General Director, focusing on the effectiveness of the technical-sales service and building strong partnerships with key clients.• Delivered trilingual technical and commercial training for sales channels and global partners, driving continuous team development.▶️ Effective Communication and Marketing Strategies• Creation of technical and marketing materials translated from EN to PT and ES for the Latin American market, ensuring clarity, accuracy, and impactful communication with clients.• Partnered with the General Director to design and implement outbound marketing and sales strategies focused on generating high-quality leads and driving maximum conversion efficiency from opportunities to sales. Show less

  • Technical Sales and Channel Manager, Industrial Applications | Brazil & Latin America

    May 2017 - May 2020

  • Technical Sales and Channel Coordinator, Industrial Applications | Brazil & Latin America

    Dec 2014 - May 2017
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  Studio Thays Santos

  Jul 2017 - Feb 2020

  Co-Founder & Managing Partner

  ➡️ Financial Management of Beauty Salon with ERP System Support (Trinks)🎯 Key Achievements: Enhanced cash flow, increased revenue, refined cost composition, and higher average ticket. Implementation of upselling strategies led to a substantial increase in profit margins on services rendered and products offered. Improved related operational KPIs.➡️ Implementation of CRM Culture and Tool (Trinks) for Standardizing Pre- and Post-Sales Processes🎯 Key Achievements: Streamlined customer database monitoring, optimized key sales metrics, improved services detailing, enhanced management of sales commissions, and strengthened control over employee attendance.➡️ Supply Chain Efficiency Management🎯 Key Achievements: Significant reduction in shipping and product acquisition costs, leading to an overall increase in the company's profit margin. Show less

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  Knell Co. | Brazilian Market Consulting Services

  Sept 2020 - now

  Independent Consultant | Trilingual Expertise (PT, EN, ES) | Global Reach | Remote Work

  Trilingual (Brazilian Portuguese, English, and Spanish) Independent Consultant with extensive experience in national and international markets, specializing in delivering tailored, cross-industry solutions aimed at driving high-impact strategic results.• Customer Service Management | Technical and Commercial Support (B2B and B2C)• Consultative Sales (B2B and B2C) | Outbound and Inbound Strategies• Business Management Consulting for SMEs• Technical Translation, Localization, and Editing | MTPE (Machine Translation Post-Editing)• Market Research and Competitive Analysis• Moderated Interviews, UX Usability Testing, and Qualitative Analysis Show less