Grace Davin

Grace Davin

To-Go Specialist

Followers of Grace Davin716 followers
location of Grace DavinColumbus, Georgia, United States

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  • Timeline

  • About me

    Associate Marketing Manager at Current Backyard

  • Education

    • Columbus State University

      2019 - 2022
      Bachelor of Business Administration - BBA Marketing 4.0

      Activities and Societies: - graduated Summa Cum Laude - President’s List all 4 years - Turner College of Business Marketing Intern - CSU’s Marketing Organization Communications Chair & Social Media Representative - Beta Gamma Sigma Communications Chair - Turner College of Business Ambassador - 2023 Faculty Cup Finalist

  • Experience

    • Country's Barbecue - Columbus

      Jul 2018 - Dec 2022
      To-Go Specialist

      - Tend to customers to ensure optimal satisfaction with their experience- Answer questions about products and upsell items- Promptly address customers concerns to mitigate any escalations- Package to-go orders to guarantee everything is accurately included

    • I Love Juice Bar, LLC

      Jul 2019 - Jul 2020
      Barista & Social Media Manager

      - Curate content and manage multiple social media platforms- Market products to customers- Manage card and cash transactions- Prepare and serve drinks and items in a swift manner

    • Sunday’s Day Spa

      Jul 2021 - Oct 2021
      Front Desk Receptionist
    • Columbus State University

      Jan 2022 - Dec 2022

      - Design and manage the college’s social media platforms, adjusting outreach tactics as needed to assure performance goals were reached- Design and create promotional materials (flyers, brochures, posters)- Develop tools and methods for market research- Collect and analyze data to identify student trends- Distribute marketing materials to target audiences- Organize marketing events Establish and nurture relationships with prospective and current students, families, and alumni at Columbus State University while developing personal skills including oral communication, team building, decision making skills, organizational skills, professionalism, and supervisory skills.

      • Marketing Intern | Turner College of Business & Technology

        Jan 2022 - Dec 2022
      • Columbus State University Ambassador

        Jan 2022 - Dec 2022
    • W.C. Bradley Co.

      Nov 2022 - now

      - Fully own and project manage monthly content calendars for three brands- Manage 150+ incoming assets each month for social media- Advocate for portfolio of brands and lead all community communications across all social channels- Partner with internal and external stakeholders to ensure social channels effectively communicate brand messages - Aid the execution of influencer campaigns across portfolio of brands, aiding in 60 million impressions & $200K+ in revenue- Quality assurance of all influencer content before & after go-live date, ensuring all assets align with brand identity and messaging- Increased Oklahoma Joe's social community by 29% in 2023- Increased Charbroil social community by 23% in 2023- Aided in the growth of Oklahoma Joe’s and Charbroil’s influencer roster by 200% in 2023- Develop & execute strategies to grow community and build connection to brand- Played pivotal role in the successful launch of Current Backyard’s organic social channels - Weekly and monthly reporting to track performance and share results against KPIs and competition - Synthesize trends, needs and desires of customers to internal teams by regularly sharing community insights Show less - Prepare & post organic social media activity across all platforms (TikTok, Instagram, Facebook, X, YouTube, Pinterest, LinkedIn)- Coordinate social content calendar, partnering with internal and external stakeholders to ensure holistic view- Support social monitoring efforts, including escalation to Customer Care Team as needed- Stay up to date on platform updates on both social media channels, social tools, and posting best practices- Stay up to date on the latest digital technology and social media trends- Complete regular competitive social media audits and report on findings- Basic HTML email coding within Emarsys- Community Management Show less

      • Associate Marketing Manager | Current Backyard

        Dec 2024 - now
      • Associate Social Marketing Manager | Charbroil, Oklahoma Joe’s, & Current Backyard

        Feb 2024 - Dec 2024
      • Social Media Coordinator | Charbroil & Oklahoma Joe’s

        Nov 2022 - Feb 2024
  • Licenses & Certifications

    • SEO: Optimize Your Social Media Profiles

      LinkedIn
      Jan 2023
      View certificate certificate
    • Social Marketing Certification

      Hootsuite
      Nov 2021
    • Google Analytics Individual Qualification

      Google
      Apr 2022
      View certificate certificate
    • Hootsuite Platform Certification

      Hootsuite
      Nov 2021
    • Lean Six Sigma White Belt Certification

      Management & Strategy Institute
      Nov 2022
    • Social Media Marketing Strategy: TikTok and Instagram Reels

      LinkedIn
      Jan 2023
      View certificate certificate
    • Mimic Social Certification

      Stukent
      Dec 2021
    • Email Marketing Certification

      HubSpot
      Mar 2022
    • Mimic Digital Marketing Analytics Certification

      Stukent
      Mar 2022
    • SEO Certification

      HubSpot
      Mar 2022
  • Honors & Awards

    • Awarded to Grace Davin
      2022-2023 Faculty Cup Finalist Columbus State University Apr 2023 The Faculty Cup award is the “highest award granted to a Columbus State student. The award signifies superior academic achievement, participation in university organizations, leadership, service to