
Anthony Harry David Elayzer.A.H
Business Manager

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About me
Aftermarket Manager - Perkins at Kanoo Machinery-UAE
Education

Hindustan Institute Of Engineering Technology
1992 - 1995Diploma Mechanical EngineeringActivities and Societies: Sports, Painting

St.Marys High School, Secunderabad
1990 - 1991Activities and Societies: Sports, Drawing, Seminars
Experience

GENCARE ENGINEERS
Aug 1995 - Mar 2011Business ManagerBusiness Development activities in Generator field.Handled the major Installation & Erection Projects.
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Power Engineering (India) Pvt Ltd
Apr 2011 - Aug 2014AGM-Product SupportMarketing for AMC, CAMC & FCAMC and SPARES for Doosan, Perkins, MTU, Mahindra Navistar, Volvo Eicher, Escorts, Greaves, Mitsubishi ad Lombardini at Pan India Basis•Brand development, customers growth, service advertising revenue. Development brand strategy and statistics systems.•Strategic Consulting, including business plan & marketing strategy development for the service contracts ans sales of Spares.•Advising new businesses on formation of corporations and business structures, drafting privacy policies and structuring commercial transactions.•Generated new development deals for a service dealers.•Comprehensive database management for free flow of service activities•Instruction on workstation setup for prevention of major breakdown of the DG Sets and rectification with the limited time frame.*Building relationship with the colleagues for the smooth operations of the workmanship with the clients. Show less

GMMCO Ltd
Oct 2014 - Jul 2022HEAD QUARTERS PROCESS:*Bringing in internal customer satisfaction.*Building the Product Support Team and enhancing their skills with broad and up to date technical knowledge.*Pre-planning and scheduling for the technical training to the service team*Cumulative database management for the free flow of service activities.*Market requirement definition for the various products.*Business to Business strategy and implementation for the service sales.*Customer requirements capture and modeling.*Cost reduction and efficiency in time management for the Product Support team*Revenue maximization.WARRANTY:Account Manager for the complete Warranty.Understanding our business drives and has knowledge of customer needs.Continuously identify and evaluate valuable future opportunities.Manage implementation of warranty and goodwill policies.Monitor Warranty objectives and targets achievements.Oversee or Conduct Warranty and Job Control Programs.Ensure that claim and parts handling procedures are in place and continuously improved.Develop and maintain PERKINS global warranty policy and processes. Document and communicate procedures by driving efficiency of our warranty procedures at all branches.100% Responsibility in keeping track of all Warranty claims.Develop and utilize metrics that drive continuous improvement and monitor sustaining success via Business Information Center (BIC). Delivery of the assigned number of training sessions for technical staff on Warranty, Service and Job Control Show less
Manager - Parts
Apr 2021 - Jul 2022Manager - Warranty & Product Support
Oct 2014 - Mar 2021

GMMCO Ltd
Oct 2022 - Jan 2024Senior Manager Product SupportKey Account Management:• Implementing of Route to market and governance process• Generate new business, manage and penetrate existing accounts and grow customer • Achieve or exceed Annually, Quarterly and Monthly sales goals and objectives.• Work closely with project / Operations teams and other departments / internal businesses within to maximize sales volume / margin, net profit and customer satisfaction.• Travel for fulfilling customer appointments on technical & commercial discussion, presentations and negotiations, as well as preparing and presenting customer proposals.• Conducting Seminars, Training Sessions and PSOW (Product Support on Wheels)Product Support Management:• Advocate for and represent the voice of the customer internally• Work with the account teams to plan and execute long term account plans to facilitate retention and growth via product and new business unit expansion• Manage the proactive customer life cycle leading to high rate of renewal and growth• Develop and maintain long-term relationships with stakeholders on account portfolio• Identify and mitigate risk in customer accounts• Work cross-functionally with Professional Services, Product Support, Marketing and other teams to resolve customer business issues and work towards their stated goalsWarranty Management• Lead the regions’ Team in the territory• Increase customer intimacy and market understanding, and develop FS into a commercial strength• Deploy Transit FS strategy within the territory (organization / processes / tools)• SPOK for Principal PERKINS• Develop, deploy and track KPI for Warranty operations in the most Quality and Cost-effective manner• Develop and train team to address all products maintained in the Territory• Develop and deploy customer centric and value adding sales solutions and concepts for Field Service• Managing, most effective and efficient implementation of Warranty & Goodwill policies and procedures. Show less

Kanoo Machinery-UAE
Feb 2024 - nowAftermarket Manager - Perkins• Developing Growth Strategies for the Perkins Aftermarket aligned with the overall company goals.• Communicate with Internal Service Sales Support and Customers effectively.• Identifies market trends, customer needs, and competitive forces to inform strategic decision-making.• Collaborate closely with government and private customers to secure parts and service tender deals.• Lead and take ownership of requesting feedback from customers.• Identify project / customer details vital for determining quotation strategy.• Leads, mentors, and develops a high-performing team of sales, parts, and service professionals.• Sets clear performance expectations and provides ongoing feedback to ensure team success.• Implements best practices to enhance customer satisfaction and loyalty.• Drives aftermarket sales growth through effective sales strategies, account management, and customer relationship development.• Develops and manages the aftermarket budget, including revenue forecasts, expenses, and profitability.• Attend industry-specific conferences and report activities quarterly to management.• Monitors and analyzes key performance indicators to track the success of aftermarket initiatives.• Collaborates with other departments, including application, engineering, marketing, and services, to ensure seamless coordination in delivering aftermarket solutions.• Works closely with the product development team to enhance aftermarket offerings based on customer feedback and market trends.• Administration duties and prepare sales reports and work collaboratively with Perkins team• Achieve quarterly and annual targets for volume, sales revenue, and income. Also, handle general sales administration duties and prepare sales reports Show less
Licenses & Certifications

Applied Failure Analysis - Certified by Perkins
Perkins Engines Company LimitedAug 2015
ST-11 – 4000 SERIES ENGINE TRAINING COURSE
Perkins Engines Company LimitedSept 2016
Honors & Awards
- Awarded to Anthony Harry David Elayzer.A.HAdditional Honors & Awards -
Languages
- taTamil
- teTelugu
- hiHindi
- enEnglish
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