
Reddy Leong
Management Trainee - Rooms Division

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About me
Integrated Resort Brand Marketing | Brand Strategy | Storytelling | pre-opening projects | Advertising | Public Relations | Corporate Brand Communications
Education

Cornell School of Hotel Administration
2012 - 2012Certification in Hospitality MarketingHotel Revenue Management, Marketing Management, Consumer Attitudes and Behaviors, Interactive Marketing

Macao University of Tourism
1999 - 2003Bachelor Degree in Tourism Business Management Hotel Management
University of Technology, Sydney
2008 - 2008Executive Certificate in Event Management
Experience

Hotel Lisboa
Jun 2000 - Apr 2002Management Trainee - Rooms DivisionHandle daily operations of Front Office team including check-in and check-out service, guest relations, compilling off-duty reports, coordination with Houskeeping and Reservations on rooms allotment and rooming requests.

Educational Restaurant of The Institute For Tourism Studies
Jun 2000 - Jan 2002Food & Beverage TraineeManaged the operations of the 100-seat Michelin recommended IFT educational restaurant and Pousada Restaurant, an outlet of the 25-room boutique hotel “Pousada de Mong Ha” at IFT. Also assisted in the execution and organization of noticeable official events including off-site Macau Grand Prix VIP catering, the Macau Handover Gala Dinner, and the annual themed dinner for the Portuguese national day celebration.

The Westin Resort Macau
Apr 2002 - Jun 2006Manager - Marketing CommunicationsMy roles and responsibilities involved all marketing communications matters for the Starwood property including the design of PR campaigns, media relations, develop joint promotions for business development, and coordinate community outreach and charity programs. Also served as an integral member of the company’s executive committee and rotational duty manager of the hotel.

Wynn Macau
Sept 2006 - Sept 2013Assistant Director - CommunicationsI oversaw an integrated Communications team which includes: Public Relations, Brand Marketing and Advertising, Interactive Marketing, Multimedia and Creative Design. Apart from development and execution of overall strategic PR & Brand Marketing plans, my scope of work included managing collateral compendiums, CSR programs, working with Marketing and other internal teams on gaming promotions and special events, building media and community relations and liaising with the Wynn Resorts head office regarding Wynn Macau Limited corporate announcements. Show less

Galaxy Entertainment Group
Oct 2013 - Sept 2014Assistant Vice President - Brand & Marketing CommunicationsHolding a corporate role, I am responsible for the entire brand and marketing communications initiatives for the group’s prestigious loyalty club – Galaxy Privilege Club, which is one of the main contributors to the growth of the company’s EBITDA. My portfolio includes brand development, managing brand equity across properties, building and implementation of communications and media strategies, development of regional media campaigns for club promotions, tournaments, entertainment program and world class customer events. These were developed across all subsidiary properties under Galaxy Entertainment Group – Galaxy Macau and StarWorld Hotel. Show less

Wynn Palace
Oct 2014 - Dec 2018Executive Director - Brand Marketing & AdvertisingLeading the Brand Marketing & Advertising team for Wynn Macau and Wynn Palace Cotai, including the strategic marketing initiatives, media planning and advertising team, communications, design and production. My responsibility encompasses developing online and off-line media, brand development, contents and strategic marketing communications plans for all revenue streams.

Galaxy Entertainment Group
Dec 2018 - Feb 2024Strategic leader driving brand positioning and product visibility across five prestigious luxury hotel brands within an integrated resort, encompassing Andaz Macau, Banyan Tree Macau, Galaxy Hotel, Hotel Okura Macau, and Raffles at Galaxy Macau, along with a luxury Retail Promenade and over 60 Food and Beverage outlets. Specializing in crafting innovative marketing and communications campaigns to elevate brand perception and enhance product engagement. Played an integral role in the pre-opening and post-opening teams for key ventures like Galaxy International Convention Center, Galaxy Arena, Andaz Macau, and Raffles at Galaxy Macau. Led the planning and execution of brand development and integrated communication strategies for successful openings and sustained promotions. Known for building dynamic teams dedicated to achieving marketing excellence and delivering outstanding results. Proficient in leveraging digital and traditional marketing channels to optimize brand presence and engage target audiences in mainland China, Hong Kong, Taiwan, Korea, Japan, Singapore and other international cities. Show less
Assistant Senior Vice President - Brand & Product Marketing
Feb 2020 - Feb 2024Vice President - Brand Communications & Publications
Dec 2018 - Feb 2020

Okada Manila
Aug 2024 - nowHead of Corporate Marketing and Communications
Licenses & Certifications
- View certificate

Train Your Brain to Unwind Stress and Anxiety Habits
LinkedInDec 2024 - View certificate

Courageous Leadership
LinkedInJan 2025
Languages
- enEnglish
- chChinese (cantonese)
- chChinese (mandarin)
- poPortuguese
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