Mudit Makheja

Experience

• 

  Futures First

  Jul 2017 - May 2019

  Analyst- Fixed Income Markets

  • Traded live interest rate derivatives of Canada and USA markets in the Montreal & CME exchanges• Monitored & analysed Fed and BOC's monetary policies to design trading strategies in the short end• Developed Real-Time Excel models: modelled to predict market prices on the interest rate probability

• 

  Innovaccer

  Jun 2019 - Jul 2021

  Responsible for managing end-to-end operations pertaining to Market Research, Pre-Sales, and Industry relations. As a Project Lead and Digital Evangelist, some of the key components that I am involved with include:• Growth Marketing• Business development• Market segmentation• Content operations• User onboarding and user retention• Media presence• Product development and design roadmap• Virtual events and webinars• Legal processes• Social media strategy and digital campaigns• Hiring and resource managementCo-leading Innovaccer's events marketing efforts (virtual and in-person) across the US and India:• Industry conferences• Roundtables• Networking sessions• Thought leadership eventsI was also involved in other projects which included:• Structuring processes for engaging external stakeholders, identifying product market fits and pricing structures• Enhancing top of the line revenue of the company by filling RFPs/RFIs and enabling the sales process Show less Responsible for creating and executing strategies around Marketing Operations, Content Marketing, Analyst Relations, Product Marketing, and Employer Branding. Some of the key areas include:• Brainstorming ideas that can help the firm in increasing footprints in the market research and analyst community• Conducting Primary and Secondary research to inform the company's leadership and growth strategy• Onboarding industry thought leaders on various ongoing projects through targeted collaboration strategies• Work with the Content Marketing Team to write and review collaterals such as whitepapers, blogs, case studies, among others, for marketing purposes. Show less

  • Associate Manager

    Jan 2021 - Jul 2021

  • Senior Marketing Associate

    Jan 2020 - Dec 2020

  • Marketing Associate

    Jun 2019 - Dec 2019
• 

  Inex One | The Expert Network Marketplace

  Mar 2022 - Dec 2022

  Growth Marketing

  Inex One is the marketplace for expert insights. Strategy and investment professionals worldwide use Inex One to access expert networks all over the globe. As a Growth Marketer at Inex some of the components I am involved with:● Managed Growth Marketing activities for the company● Created brand awareness & lead generation campaigns which led to 100% increase in inbound leads● Devised SEO and content strategy increasing website traffic by 8% & reducing bounce rate by 70.76%● Analysed the Ideal Customer Profile & customer journey to optimize reach out strategies ● Boosted brand image with client marketing by creating conversion element; testimonial, case study, PR ● Liaised with cross functional teams to create launch strategy & wireframes for a new website Show less

• 

  Deloitte

  Sept 2023 - now

  Consultant

  As a consultant with Deloitte, I have been working on client strategy projects in the TMT industries with areas spanning- GTM strategy- Market Assessment- Cost optimization- OSS transformation- Due diligence