Jorden Bruner

Experience

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  It's All About Me Boutique

  Aug 2014 - Dec 2014

  Marketing and Advertising Intern

  • Planned advertisements and events for store, including distribution of coupons to 2,200 local university students and recruitment and preparation of models for photo shoots.• Marketed store, events, and exclusives on store’s social media accounts, including Facebook posts, tweets, and Instagram photos.• Sold merchandise in fast-paced retail store and set up store for events.• Discussed marketing techniques with owner and other interns, including brainstorming new events and promotional campaigns for the store. Show less

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  Texas Roadhouse

  Dec 2014 - Jul 2017

  •Supported marketing manager by attending meetings with outside organizations to explain store promotions and events offered for fundraising.• Visited 5-10 local businesses weekly to boost awareness of events and promotions being held at Texas Roadhouse by providing handouts and free food as incentives to attend.• Developed and managed business to business marketing competition between local hotels, offering incentives to hotel that connects the most customers with the restaurant.• Created and maintained spreadsheets in Excel tracking annual donations to charitable organizations as reference guide for future fundraising initiatives.• Prepared six gift baskets per week to be donated to organizations as requested. Show less

  • Marketing Assistant

    Aug 2016 - Jul 2017

  • Bartender

    May 2016 - Jul 2017

  • Server

    Dec 2014 - Jul 2017
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  Selinsgrove Chamber of Commerce

  Nov 2016 - May 2017

  Marketing And Advertising Intern

  • Collaborated with four interns to develop and implement marketing methods to raise awareness and participation in Selinsgrove Chamber of Commerce activities and events.•Conceptualized ways to form partnerships with the Chamber and outside organizations.• Organized, marketed, and initiated Chamber events such as Late Shoppers Night, Pet Parade and Chocolate Stroll engaging 100+ community members.

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  Geisinger

  Jul 2017 - Jan 2019

  • Supported advertising team of five in the creation and distribution of advertising and enrollment materials, including publications, events, mailings and other tactics, while ensuring deadlines are met with high quality and cost-effective methods.• Designed and developed digital marketing and social media campaigns approved by leadership, such as the “People of Geisinger Gold” Facebook campaign launched and ran through Annual Enrollment Period.• Planned, promoted and executed a variety of broker and community events on a regular basis.• Ensured on a daily basis information in all advertising mediums is current and accurate. Followed up with persons responsible for information to provide recommendations and corrections.• Ensured digital information is current and accurate and updating through our CMS as needed. Show less

  • Digital Marketing Producer

    May 2018 - Jan 2019

  • Marketing Coordinator

    Jul 2017 - May 2018
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  Mifflinburg Bank & Trust

  Jan 2019 - Mar 2022

  Marketing Coordinator

  Create schedules for marketing campaigns and projects. Build marketing calendar with campaign/project deadline dates and requirements.Design and create ads for monthly marketing campaigns promoted across a variety of channels, such as digital display, newspaper, radio, social media and in-branch signage. Manage deadlines to ensure all ads are reviewed, approved and delivered by multiple deadline dates on monthly basis.Maintain vendor relationships and regularly follow up on campaign performance.Communicate marketing campaigns and goals to employees on a monthly basis.Provide updates on current campaign status to management and report on campaign results.Manage bank’s Facebook, Twitter and LinkedIn accounts. Brainstorm social media content ideas and develop monthly content calendars to support campaign goals. Regularly evaluate performance of social media posts. Quickly respond to any customer comments or direct messages as needed. Coordinate 12-15 community and employee events annually. Lead community events committee meetings throughout year and spearhead event planning and scheduling. Keep all employees updated on bank hosted events both preceding and following events.Led complete website redesign project, which included rewriting all website content, reorganizing navigation and updating the design and layout.Manage bank’s website through the CMS (content management system) daily and update content as needed. Oversee bank’s online presence, including Google, Yelp and social media listings.Manage $200,000 marketing budget, track marketing spend and adjust accordingly to remain within budget. Show less

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  PSECU

  Mar 2022 - now

  Marketing Manager II