Kayssa Da Silva

Experience

• 

  Florida Institute of Technology

  Oct 2014 - Sept 2016

  My responsibilities are to maintain the every day office operations by receiving, editing, and distributing important communications to the respective parties. I work closely with the President's office to ensure that sensitive and confidential documents are properly picked up and distributed between his office and the Office of Development. I am our customer service representative when someone walks into our office or calls the front desk. I also maintain the supplies and equipment in the Office of Development. Show less

  • Office Assistant

    May 2015 - Sept 2016

  • Student Caller

    Oct 2014 - May 2016
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  Embraer Executive Jets

  Jul 2016 - Jun 2017

  Database Analyst

  I currently work in the marketing department under the CRM team at Embraer Executive Jets. My main responsibilities as Database Analyst include cleaning, updating, and validating the company’s global accounts in Salesforce. I also work on segmenting accounts based on appropriate market and aircraft operation structures, while working closely with the sales team to ensure that accounts are properly cleaned and validated. I assist our market analyst/strategist with pricing analysis and classifications of various companies and customer accounts, as well as assisting the CRM team in other areas of the marketing department as situations arise. Show less

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  City College

  Jun 2018 - Jan 2022

  Admissions Coordinator

  I am responsible for the recruitment and enrollment process of new students in the certificate, associates, an bachelors programs. I work in our Leads Management System (LMS) in order to produce effective and efficient outreach to potential new students. I am responsible for setting up and conducting potential new student interviews and campus tours. Once a student applies, I than walk them through the entire enrollment process, including but not limited to, completing all necessary paperwork, scheduling assessment exams and financial aid appointments, etc. I work with all of the departments in order to ensure that all necessary documents and paperwork are turned in on time so that students are prepared to start on the first day of class. I also work with City College graduates who are interested in furthering their education in one of our other programs. On top of working with new and graduate students, I also periodically work alongside the academic department to ensure that our continuing students meet their collegiate life with success. There is also a community outreach aspect to my job; I periodically attend outside lead source events in order to recruit for the school. As the EMS program specialist I have taken on the responsibility of creating business partnerships with the local high schools and fire departments in order to expand our program outreach and provide our students with the highest quality of training. Show less

• 

  Cambridge College of Healthcare & Technology

  Jan 2022 - Jul 2022

  Enrollment Representative

  I am responsible for contacting potential students in our Lead Management System in order to provide detailed insight into the program of interest. I successfully schedule and conduct phone interviews and campus tours resulting in increased enrollment for the Phlebotomy and Nursing Assisting programs across multiple campuses. I am responsible for maintaining product knowledge of programs, financial aid, cash pay options, and compliance. In this role I ensure that all necessary student documents and files are compiled and maintained in regulation with accrediting bodies and the Department of Education. I maintain active student contact and engagement throughout the enrollment process, offering ongoing support and guidance into their academic endeavors. My role also includes facilitating student registration, orientation, campus activities, and community events for multiple campuses. I Analyze the quality of incoming leads for the diploma programs to optimize marketing efforts and manage student account reports including ledger cards and payment schedules for cash pay programs at the Miami and Delray campuses. Included in this responsibility is processing and collecting outstanding student balances for cash pay programs on a weekly basis for both campuses. Show less

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  City College

  Aug 2022 - now

  Assistant Director of Admissions

  I lead a team of Admissions Coordinators across multiple campuses in FL, providing ongoing training and coaching; including developing, writing, and implementing policies and procedures. I am continuously implementing CRM system enhancements to improve overall functionality, tracking, and streamlining of the enrollment process. I proficiently manage high volume of inquiries and document distribution for all campuses, including leads, emails, enrollment documents, interviews, tours, phone calls, and proactively assist my team with follow ups to expedite applicants through the enrollment process. My role includes tracking the statistics of each step of the enrollment process on a daily and weekly basis, including YOY and MOM lead and application comparisons and track the enrollment cycle of each campus in order to inform senior leadership for decision making purposes. I continuously partner with our VP of Enrollment Management and Marketing Manager to develop and execute targeted recruitment strategies based on company statistics and market trends. In collaboration with marketing efforts, I create, implement, and execute marketing campaigns including unique and creative email and text campaigns, and capture pictures for our social media efforts. I coordinate, manage, and lead orientations, information sessions, open houses, college/career fairs, and campus events including but not limited to student appreciation, Grad Bash, and graduation. I am responsible for fostering strategic relationships with high schools, colleges, hospital systems, and more in order to expand outreach and recruitment opportunities, including partnership proposals, articulation agreements, and recruiting events. I consistently collaborate cross-functionally with all departments across multiple campuses to ensure accurate and up to date program, department, and compliance information. As part of my role, I screen and interview potential employees for job openings across multiple departments. Show less