Craig McNerlin

Experience

• 

  Ernst & Young

  Aug 1990 - Aug 1992

  Chartered Accountant
• 

  Ashland Chemical Ltd

  Aug 1992 - Sept 1996

  Sales Manager
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  Michelin

  Sept 1996 - Oct 2002

  Key Account Manager
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  Yell

  Oct 2002 - May 2012

  Leading partnerships with Google and Facebook.

  • National Sales Manager

    May 2010 - May 2012

  • Sales Manager - Major Accounts

    Jul 2008 - May 2010

  • Area Sales Manager

    Jul 2007 - Jul 2008

  • Sales Manager - Account Executives

    Nov 2005 - Jun 2007

  • National Account Manager

    Oct 2002 - Nov 2005
• 

  ReachLocal

  May 2012 - Jan 2016

  As RSM I manage all aspects of the Midlands sales office, including strategising growth plans in this competitive digital marketplace. I have built a successful and motivated sales team whilst securing revenue growth for the business across the UK. ReachLocal are a Google Premier SMB AdWordsPartner. We help local businesses get maximum ROI from their online advertising investment. Put simply we make their phone ring with customers who are looking to purchase. ReachLocal offers a comprehensive suite of online marketing and reporting solutions, including search engine marketing, display advertising, remarketing, social media, and online marketing analytics, each targeted to the small- and medium-sized business market. ReachLocal delivers these solutions to small- and medium-sized businesses through a combination of its proprietary technology platform and its direct, "feet-on-the-street" sales force of Internet Marketing Consultants Show less

  • Sales Director

    Jun 2014 - Jan 2016

  • Regional Sales Manager

    May 2012 - Jun 2014
• 

  Yell

  Jan 2016 - Sept 2016

  National BDM Sales Manager
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  NRS Media

  Sept 2016 - Sept 2018

  Sales Director - Europe

  NRS Media is the global leader in helping media companies achieve increased short and long term revenue and market share. By partnering with our media customers to implement strategic sales initiatives as well as training, coaching and inspiring sales teams, we ensure our customers improve sales performance and achieve incremental revenue. Our employees have many opportunities to grow and succeed. NRS Media works with media companies in 350 markets across 25 countries and in 11 languages ensuring that there are always new opportunities to inspire and motivate. Show less

• 

  The Strategy Exchange Group

  Sept 2018 - now

  Director

  At The Strategy Exchange, our expert team of Website Developers, SEO, ppc and Social Media specialists, Content Marketers and Project Managers are specially-trained to help you leverage your businesses full potential. We’re more than just a marketing consultancy with a digital marketing arm; we’re a specialist Digital Marketing agency, and we spend all of our time helping our clients to plug the leaks that are causing their business to miss out on sales.

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  SX Media Ltd

  Sept 2018 - now

  Director

  At SX Media we provide business consultancy and fulfilment solutions to meet your own specific needs. With Senior Management experience in the Media and Sales & Marketing arena's, we have created an extensive partner network that allows us to provide coaching, management support and go-to market strategies that allow you to grow your business, and your people. Whether it's digital transformation programmes, process management, key-note speeches or media fulfilment solutions for web design, SEO, paid search (ppc), social media marketing, reputation management, print, radio and TV, we can work with you to build a bespoke solution. If you would like to discuss your business needs in more detail then please give me a call on 07791 240053. Show less

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  Exposure Ninja

  Sept 2018 - Aug 2019

  Head of Partnerships & Affiliates

  Exposure Ninja is a Digital Marketing Agency helping businesses to generate more revenue from the Internet. We build high-converting websites and drive traffic with SEO, PPC, Content Marketing and Social Ads. With over 80 digital experts (Ninja's) we have built an extensive partner and affiliate network where we support digital marketing agencies, consultants and freelancers who require additionalfulfilment expertise for digital tasks or just need more hands on deck to provide solutions for their clients.If you would like to learn more about our Partner Programme then please visit us at exposureninja.com/partner-programme/ Show less

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  Thermodyne UK

  Jun 2019 - now

  Director

  Thermodyne UK specialises in providing precision hot hold and cooking equipment to pubs, restaurants, retail cafe's, stadia, conference facilities, hotels and care homes across the UK. Thermodyne will act as an extra member of staff allowing your most talented people to use their time to create the perfect culinary experience with the minimum amount of stress. By having Thermodyne in your kitchen you will:- Reduce production times- Cut labour costs- Increase product yields- Improve food quality and consistency- Streamline workflows to build capacity- Enhance safety- Save energy costsWe understand the pressures operators are under to produce great tasting, healthy food, quickly and consistently whilst, at the same time, reducing costs. Our specialist equipment, sourced from equipment manufacturers across the globe, has the capacity to do exactly that.https://www.thermodyneuk.co.uk/ Show less