Shaun Lee

Experience

• 

  Debenhams

  Oct 2005 - Jan 2008

  Loss Prevention Agent
• 

  Tesco

  Jun 2008 - Aug 2011

  Stock Controller
• 

  Validhirst Group

  Sept 2011 - Nov 2020

  Working under the ‘HDEW Cameras’ bracket of the Validhirst Group my role included the following tasks:- Lead the sales and marketing teams to ensure the company continues to surpass turnover and margin targets.- Set monthly KPI targets to ensure the sales and marketing team can maximise sales.- Delegate tasks to my sales team ensure the office runs efficiently from the point of sale through to dispatch and aftersales.- Maintain existing PPC marketing campaigns through Google ads, Google Shopping and Facebook advertising.- Analyse data produced by the marketing team to set future marketing strategies.- Work closely with the MD to set monthly sales and margin targets.- Implemented marketing protocols to help drive sales through our website. Show less Working under the ‘HDEW Cameras’ bracket of the Validhirst Group my role included the following tasks and successes:- Analyse PPC campaigns and Google Shopping on a weekly basis, managing the budget for the campaigns and implementing changes with an external agent to enhance sales.- Manage large customer and trade accounts to maximise sales potential.- Produce reports and recommendations concerning marketing and sales strategies for senior management.- Prepare proposals for new marketing campaigns and report to the Senior management.- Preserve high level of customer satisfaction - 4.9/5 score on Trustpilot- Maintained and updated the company’s website, product pages and social media platforms to ensure content is relevant and up to date. - Set the pricing and margin strategy across the products on the company website.- Produced online promotional material for the company website.- Heavily contributed to a 40% increase in turnover over this period of time. Show less Working under the ‘HDEW Cameras’ bracket of the Validhirst Group my role included the following tasks and successes:- Speaking with clients and customers (B2B & B2C) daily to secure new orders, maintain existing orders and help customers through the customer buying cycle.- Creation of Google adverts and monitoring their performance via Google Ads tool and Analytics.Produce sales reports for senior management to identify customer buying patterns.- Implementation of SEO to increase site visibility.- Market research to ensure the company evolves ahead of the market and competitors. - Support marketing manager with ideas for weekly email campaigns to send to existing customer base.- Successfully worked towards monthly KPI’s on a regular basis. Show less

  • Senior Sales & Marketing Manager

    Oct 2016 - Nov 2020

  • Online Sales & Marketing Manager

    Aug 2013 - Sept 2016

  • Sales Executive

    Sept 2011 - Jul 2013
• 

  Tucker French Ltd

  Nov 2020 - now

  Ecommerce Manager

  During my tenure as an E-commerce Manager at Plumb2U, I have demonstrated a comprehensive understanding of the intricacies of online retail. I've successfully extended our online presence to major platforms such as Amazon and eBay. This involved creating and optimizing product listings, managing inventory, and implementing strategic pricing strategies to maximize sales and visibility. In addition to this, I've successfully collaborated with cross-functional teams, including marketing, logistics, and customer service, fostering a cohesive and efficient work environment. This collaborative approach has been pivotal in ensuring seamless order fulfillment, timely deliveries, and effective problem resolution. Key elements of my role include:- Overseeing end-to-end management of Plumb2U's e-commerce platforms (Oxatis, Magento, Aphix, amazon & eBay)- Analyzing and interpreting analytics data to identify trends, customer behaviors, and market demands.- Driving results through a strategic and data-driven approach to e-commerce management- Liaising with suppliers in the industry to introduce new products, expand product ranges and negotiate buying deals.- Managing and tracking sales through Intact IQ ERP software. Show less