
Melany Martinez
Sales Marketing Executive

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About me
Creatista |Real Estate Agent| Social Media Manager| Marketing Strategist| Business Strategist
Education

Florida International University - College of Business
2022 - 2024Marketing
Broward College
2020 - 2021Marketing
Experience

Bougie Mafia
Jan 2019 - Jun 2021Sales Marketing ExecutiveIn this role, I spearheaded influential marketing campaigns to establish a new product in the market, strategically partnering with influencers to maximize brand exposure and resonance. Simultaneously, I took charge of directing the creation and design of the product, overseeing the entire process from conceptualization to production. Effectively communicating with suppliers, I ensured the highest quality for each collection, contributing to the product's success in a competitive market.

Coffeetero LLC
Aug 2021 - nowSales And Marketing Specialist/ Brand ManagerAs the Owner of Coffeetero, I took a hands-on approach in sourcing the finest specialty coffee by communicating directly with Colombian farms. Responsible for directing logistics, I ensured the timely and efficient arrival of the product in Florida. Crafting strategic distribution plans, I navigated the placement of Coffeetero in various supermarkets. Moreover, I spearheaded marketing initiatives, developing strategies to maximize visibility and reach, thereby establishing Coffeetero as a sought-after brand in the market. Show less

Cocos Mobile Grooming
Jun 2022 - Nov 2022Team ManagerI adeptly managed communication channels to address client concerns and inquiries, fostering positive relationships. Additionally, I orchestrated route coordination for our team, ensuring efficient operations. Handling appointment setting with precision, I utilized CRM tools to send timely reminders to clients. My role extended to analyzing trends within the CRM data, proactively identifying areas for improvement to enhance service quality and elevate overall customer satisfaction.

The Valenzuela Real Estate Group
Jan 2023 - nowReal Estate AgentExperienced Real Estate Associate with a proven track record in market analysis, negotiation, and client relations. Specializing in effective marketing strategies and leveraging technology for optimal property exposure. Adept at managing complex transactions and staying abreast of market trends. Committed to client satisfaction and collaborative success in the real estate industry.

IBP GLOBAL INDUSTRIES
Aug 2023 - Sept 2023Creative ConsultantThe Temporary Creative Content Planner position for Watta Coco, a Brazilian coconut water brand, involved a one-month commitment to develop and execute creative content strategies. Responsibilities included conceptualizing engaging content, collaborating with the marketing team, conducting market research, coordinating photo and video shoots, and ensuring brand consistency across various channels. The role required proven experience in content planning, a strong understanding of social media, excellent communication skills, and a creative mindset. The position aimed to create visually appealing content that resonated with the target audience while adhering to brand guidelines. Show less

Bravo Supermarket
Aug 2023 - nowSocial Media ManagerAs the Social Media Manager for a Bravo supermarket, I played a pivotal role in boosting sales within the produce department. Through strategic social media campaigns and targeted Meta ads, I significantly enhanced the supermarket's visibility in the local area. My efforts focused on engaging content that showcased the freshness and variety of our produce, driving increased foot traffic and sales.

Señor Cafe
Sept 2023 - nowSocial Media ManagerAs the Social Media Manager for Señor Cafe, I craft dynamic campaigns tailored to various festivities and events, leveraging Meta ads to enhance visibility, reach, and engagement. My role involves curating compelling content that resonates with our audience, ensuring a vibrant online presence that reflects the spirit of Señor Cafe.

PRESIDENTE SUPERMARKETS
Sept 2023 - nowSocial Media Manager
Creatista
Oct 2023 - nowDirector
Licenses & Certifications

Sales Software Certification
SalesforceJun 2023
Real Estate Sales Associate
Gold Coast SchoolsJan 2023
Real Estate Sales Associate
State of Florida
Marketing Strategy
Florida International University - College of BusinessDec 2023
Hubspot Inbound Certification
SalesforceJun 2023
Inbound sales
HubSpotSept 2023
HubSpot Inbound Marketing Certification
HubSpotNov 2023
Social Media
HubSpotSept 2023
Honors & Awards
- Awarded to Melany MartinezPresident's List Broward College May 2021
Volunteer Experience
Volunteer
Issued by Camillus House
Associated with Melany MartinezVolunteer
Issued by Fundacaex on Jan 2020
Associated with Melany Martinez
Languages
- spSpanish
- enEnglish
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