Zaleha Abdullah

Experience

• 

  Sime Darby Berhad

  Jan 1999 - Jun 2002

  Designer
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  University of Nottingham

  Jan 2008 - Jan 2011

  PhD researcher

  My research interests include online and distance learning, instructional design, creativity, visual communication, and leadership. I have been the principal investigator for seven research projects and I have over one hundred publications in the field.

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  Universiti Teknologi Malaysia

  Jan 2012 - now

  I graduated with a Ph.D. in Education (Educational Technology) from the University of Nottingham, United Kingdom; Master in Design (Visual Communication) from Monash University, Australia; and BA in Art & Design (Graphic Advertising) from the MARA University of Technology (UiTM), Malaysia. My research interests include online and distance learning, instructional design, creativity, visual communication, and leadership. I have been the principal investigator for seven research projects and I have over one hundred publications in the field.I began my career path in Higher Education with experience in different fields; in my case, I had previously worked as a graphic designer before I joined the School of Education in Universiti Teknologi Malaysia (UTM). Show less During her tenure as the UTM Director of Corporate Affairs (HEK), Dr. Zac together with the HEK team has worked to promote the UTM brand not only as a strong organization in engineering and technology but prospers the lives of the community and contributes to the country. Various production of promotional materials has been produced where she contributed ideas, wrote the video scripts, and developed branding strategies based on data analytics. Please refer to the following link for some of the videos she has produced with the HEK team https://brand.utm.my/co-branding/, https://bit.ly/3lZCMrZ, https://bit.ly/2L9Cyl5, https://bit.ly/3qIlKBZ Dr. Zac was also involved in the production of materials for corporate publishing, broadcasting and advertising on social media. She held responsibility to ensure that every material published in the local and international media does not damage the image of the university. It was here that she was given the responsibility to lead the university’s crisis communication team, and collaboratively came up with various policies and guidelines to protect the university brand. Show less

  • Senior Lecturer

    Jun 2002 - now

  • Director of Corporate Affairs

    Nov 2017 - Nov 2020

  • Deputy Director of Centre for Teaching and Learning

    Jun 2015 - Oct 2017

  • Manager UTM-MIT

    Jan 2012 - May 2015