Ivy Ching

Experience

• 

  Hong Kong CSL Limited

  Jul 2001 - Jan 2005

  1010 Customer Executive
• 

  Pearson

  Jan 2005 - Aug 2020

  Engaged in both pre-sales and post-sales support to education customers to ensure smooth and effective use of digital and learning solutions for teaching purposes. Responsibilities included documenting implementation processes and system requirements, as well as managing a team to provide user training and end-user support. Developed sales goals and marketing strategies for importing school and ELT products into the K-12 and Higher Education markets. Led the institutional sales team to achieve sales goals and implement strategies. Responsibilities included transforming the sales team's approach from traditional product selling to solution selling to adapt to market changes. Enhanced customer excellence and satisfaction.

  • Senior Business Solutions Manager

    Jan 2019 - Aug 2020

  • Senior Sales Manager - Higher Education & School (Import product)

    Jan 2017 - Jan 2019

  • Education Solutions Manager (Higher Education)

    Jan 2012 - Jan 2017

  • Assistant Sales Manager

    Jun 2008 - Dec 2011

  • Senior / Sales Executive

    Jan 2005 - May 2008
• 

  Scholastic

  Jun 2021 - Oct 2022

  Business Development Manager Education

  Led institutional sales teams to drive sales growth in both digital and print product within the Hong Kong and Macau markets. Spearheaded initiatives to identify and develop new business opportunities with strategic partnerships. Leveraged market insights and collaborative strategies to optimize market efficiency and achieve substantial sales targets.