
Timeline
About me
Patient Journey Partner / Enabler - BC at Roche / MBA at the University of Liverpool
Education

College of pharmacy, kufa university
2005 - 2010Bachelor's degree pharmaceutical sciences
University of liverpool
2023 - 2025Master of business administration - mba business administration, management and operations
Experience

Novartis
Aug 2010 - May 2011Medical representativeRepresent Novartis’s products (+9) for Consumer Health line in Babylon province and engage with (+160) physicians; facilitate in alignment with pharmacists/stores on delivering process and then get physician's feedback on the results, Moreover being ready to compete against any new competitive launches or campaigns.
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Janssen europe, middle east & africa (emea)
May 2011 - Sept 2020❖ Managing Products (+4) through strategy and tactics planning and follow up with Brand Team members of on its execution, I was responsible for designing Business plan & Sales forecasting on yearly bases, besides being accountable to lead other functions (+5) to ensure that we are achieving our planned goals and strategy taking into consideration adapting market's insights and customer's requests or needs.❖ Develop quarterly (3 moths) a cycle plan for each Product Specialist: using the Multichannel communication approach and ensure reaching all our customer's segments with specific and targeted call message.❖ Accountable to deliver Medical/Promotional trainings (+3 yearly) for the Sales team (+4) regarding our products, latest updates, clinical trials and our new promotional campaigns/messages.❖ Design promotional campaigns (+3 yearly): train the Sales team and develop a sales call through role-plays and customer's engagement scenarios then follow up through double/coaching visits on the quality of message's delivery❖ Launched 2 new products, starting from prelaunch phase: awareness campaigns & teams training; to launching phase: Prepare Launching materials and booth; finally, with after launching phase: series of promotional events and campaigns.❖ Managed 3 Value Projects regarding detect and diagnose Hematological malignancies, starting from preparing a business case, get all required approvals, find valuable vendor, run the project and renewal it annually. Those projects helped in diagnose/follow up more than 1000 patients in the last 4 years. Show less ❖ Represent Janssen with the HCPs through a daily face-to-face meeting to promote our Hematology/Oncology products (+5) to physicians (20) on their clinical indications and updates, and ensure their optimum liquidation through maximizing Patient share.❖ Organized more than 5 local Promotional events and participated in 3 International activities.responsibilities include : ❖Provides information by collecting, analyzing, and summarizing information; responding to requests.❖Enhances Janssen reputation by accepting ownership for accomplishing new and different requests; exploring opportunities to add value to job accomplishments. Show less ❖Supervising and organizing the sales team of 9 medical representatives in 8 provinces; by providing guidance, training, motivation and coaching; and evaluating sales performance regularly,❖ I visited all field provinces on monthly bases to handle customers’ complaints, questions and issues and monitor our local competitors.❖ Creating a healthy competitive environment where success will be facilitated and expected.❖ Ensure promotions are in with the company’s standards.❖ Organize sales staff schedules.❖ Cycle meetings and Round tables. Show less
Product Manager - Hematology
Mar 2017 - Sept 2020Key Account Specialist / Hematology
Jul 2016 - Mar 2017Key Account Specialist Oncology-Hematology
Sept 2014 - Jul 2016Area Supervisor IMMD-CNS Line
Jan 2014 - Sept 2014Medical Representative
May 2011 - Jan 2014

Al moudawi pharmaceutical
Dec 2020 - Apr 2022National sales and marketing manager - menarini❖ Managing Company's team (43 Employees): 2 Area Managers, 1 MSL, 5 Team Leaders, 26 Med reps and 9 Sales reps.❖ Managing company's brands (Menarini Group): “Nebilet, Spasmomen, Priligy, Ranexa, Siofor, Metforal, Altiazem, Fastum”.❖ Developing a marketing plan, forecast and sets targets per territory. ❖ Set annual budget/plan aligned with our annual Business plan and follow up on optimum executions.❖ Follow up on current and urgent stocks and track after POs from production until arrival to QC lab.❖ Accountable to develop, design and produce innovative promotional materials and support the sales team with all kinds of support they are needed starting from Product knowledge, Key messages, promotional campaigns and Selling skills training.❖ Recruiting, training, scheduling, coaching, and managing marketing and sales teams. Show less

Pfizer
Apr 2022 - Jul 2024Country brand manager - vaccine line
Roche
Oct 2024 - nowPatient journey partner / enabler - breast cancer
Licenses & Certifications

Ehoc attendance
Eurasian hematolog oncology congressOct 2018
Professional selling skills
AchieveglobalApr 2015
Interviews skills
University of cincinnatiAug 2015- View certificate

Ef set english certificate 71/100 (c2 proficient)
Ef setJan 2025 
Business english : basics
CourseraDec 2018
10 laws for personal success
UdemyJun 2020
Hcbi
Johnson & johnson
Advanced presentation skills
Talentis groupMay 2015
Big picture core program
The big picture partners llcNov 2018
Adult mentor - iylep 2014
World learningAug 2014
Volunteer Experience
Volunteer
Issued by I Care on Jan 2010
Associated with Hussain HatemVolunteer
Issued by Iraqi Youth Dream on Jan 2011
Associated with Hussain Hatem
Languages
- arArabic
- enEnglish
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