Vrushali Makwana

Experience

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  Zankhana Bakes

  Jan 2018 - Feb 2022

  Co founder, Social Media Strategist

  -Generated, edited ,published and shared daily content for social networking channels such as Facebook ,Twitter, Instagram, Youtube -Maintained the company's social media presence by posting messages, answering posts and monitoring responses.-Increase the brands Instagram and facebook page by 12% after improving content.-Created and implemented a well-received email marketing that increased sales revenue by 20%.-Collaborated with a number of bakers to increase reach on social media. -Built and executed social media strategy through competitive research, platform determined ,benchmarking ,messaging and audience identification that increased referral traffic . -Organizing and managing all the online and offline webinars , workshops and classes. -Identify new digital marketing trends buy doing market research and ensure that the brand is in front of the industry.-Promote the company's product and service in the digital space.-Managing budget on Facebook ad campaigns.-Manage communication between the client and the company and to ensure that the product is delivered with utmost care .-Have been on the list of Top 25 Home Bakers of 2020 and Top 100 in India.-Achieved Merit by Cakeology in International Cake Show 2020 Show less

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  DHB Financial Service

  Sept 2018 - Sept 2019

  Customer Relations Executive

  -Schedule regular meetings with customers to ensure both the company and client are there to contract terms .-Develop a territory plan and continually review this plan by collecting and analyzing competitors behaviour for optimal benefit.-Collaborate with internal teams to address clients business needs.-Create and maintain reports and dashboards, while analysing data to produce sales reports that identify key trends and create insight.-Responsible for conceptualising and managing a diverse range of clients retention campaigns and initiatives leading to consistent client satisfaction. -Devised an SMS program to inactive customers that lifted engagement rate by 30%-Help sales team up sell or cross sell services and products-Set monthly sales and revenue targets and work diligently to meet them.-Kept a consistent record of client details of inquiries,comments and complaints .-Assist with account issues and questions over the phone and via email correspondence .-Respond to customer/client inquiries and concerns in a timely manner and create customized solutions. -Directed clients requests and unresolved issues to the designated resource . Show less

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  Warner Bros. Entertainment

  Jun 2019 - Jul 2019

  Research Project
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  Purvi Mak Films

  Aug 2019 - Aug 2019

  Research Project

  -Filming for the documentary series. -Taking permission from the local authorities for filming a documentary. -Worked with local artists as well as with the well known company like Warner Bros for documentary.-Carrying out recce of the area/places before picking up a spot for the shoot.-Working as a translator where i translate documentaries with Hindi audio and converting it into English and French

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  Colour By Vrushali

  Jan 2021 - now

  Founder

  -I create bespoke nooks and specialize in making a masterpiece out of a humble wall. -I dabble with textures, paints ,moods and work closely with each client in creating a unique custom handcrafted experience out of their special space.-Creating a variety of fine art pieces for home decor including paintings and charcoal compositions.-Continually grow a network of clients and connections resulting in Sales of 50 pieces of art. -My artwork was selected as one of the Top 30 Artwork in the Majhi Metro-Current Projects : - 15 sq ft wall Mural painted in a corporate office in Surat. - 140 sq ft Mural wall art painted in a building corridor in Mumbai. - 27 sq ft wall mural painted on a balcony. - 160 sq ft wall art painted in a residential area. - Artwork selected as one of the Top 30 Artwork in the Majhi Metro Art Festival and the artwork will be installed in the metro stations across Mumbai. Show less