Mouwafak M. Nour Sahrij

Experience

• 

  Al-Yousuf Motors

  Feb 2003 - Oct 2011

  Sales Manager

  • Directed the sales and marketing efforts for automotive products, including managing inventory, pricing strategies,and customer relationships.• Developed and executed sales forecasts and business strategies to meet market needs and maximize profitability.• Led a sales team, providing training on product features, sales techniques, and market dynamics to improve

• 

  Honda Middle East Office

  Oct 2011 - Mar 2019

  Regional Sales Manager

  • Managed sales operations and distributor relations across the MENA region, optimizing the customer experiencethrough focused sales strategies and market intelligence.• Developed mid- and long-term sales plans, adjusted strategies annually to maximize market share and minimizeexpenses.• Led regional product introductions and ensured successful brand positioning across various markets by adaptingofferings to local demands.• Trained and mentored distributor teams, fostering a culture of high performance and market-focused sales efforts.• Coordinated marketing and promotional activities in collaboration with distributors, ensuring alignment withglobal brand standards and local market preferences. Show less

• 

  Kia Middle East & Africa

  Mar 2019 - now

  • Lead and oversee the growth of KIA’s sales, marketing,and operations across 30 markets, driving strategicinitiatives in sales, service, product distribution, andcustomer experience.• Assist the Head of Sales as a deputy, providingleadership support for regional sales planning, strategicdecision-making, and team development.• Collaborate with regional managers to streamline dailyoperations, ensuring consistent and efficient executionof market strategies.• Develop and implement long-term sales plans andmarketing strategies, optimizing product launches,market penetration, and customer engagement efforts.• Spearheaded market analysis to identify opportunitiesand threats, driving proactive business strategies toenhance KIA’s presence in underperforming markets.• Drive relationships with key distributors, ensuringoptimal stock levels, order management, and serviceofferings to maintain healthy business operations.• Prepare comprehensive market reports, outlining salesperformance, product trends, and growth opportunitiesfor senior leadership review. Show less

  • Senior Regional Manager

    Mar 2024 - now

  • Regional Sales Manager

    Mar 2019 - Mar 2024