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Marianne Petersen

Marianne Petersen

Vice President Marketing

Followers of Marianne Petersen1000 followers
location of Marianne PetersenDetroit Metropolitan Area

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  • Timeline

  • About me

    CRM | Email | Direct Mail | Digital Strategy

  • Education

    • Wayne State University

      -
      MBA

    • Eastern Michigan University

      -
      BBA

  • Experience

    • Comerica Bank

      Jul 1998 - Feb 2003
      Vice President Marketing

    • Volkswagen Bank USA

      Feb 2003 - Jun 2006
      Consumer Products Marketing Leader

    • Volkswagen of America, Inc

      Jul 2006 - Apr 2008
      Product Manager, VW Credit

    • Campbell-Ewald

      May 2008 - Jan 2009
      SVP, Management Supervisor CRM

    • Lifestyle Lift

      Oct 2009 - Jun 2011
      Director, Conversion Marketing

    • MXM (Meredith Xcelerated Marketing)/BIG Communications

      Jul 2011 - Feb 2013
      CRM Strategist

    • General Motors

      Dec 2013 - Mar 2018

      • OnStar, Subscriber Loyalty Marketing

        Sept 2016 - Mar 2018

      • OnStar, Remarketing Aquisitions Manager

        Dec 2013 - Aug 2016

    • Zipcar

      Jun 2018 - Apr 2019
      Sr. Marketing Manager, Segmentation and Loyalty

  • Licenses & Certifications

    • PMC Level III

      Pragmatic Institute (Pragmatic Marketing + TDI)
      Nov 2019
      View certificate certificate