Joe Corato

Experience

• 

  Howell Township (NJ) Public Schools

  Jun 2009 - Jan 2009

  Teacher's Assistant

  Helped to improve reading and interactive communication skills of elementary school students in Howell's "Step Ahead" program.

• 

  Marist College

  Jan 2012 - Jan 2014

  Conducted research for Media Arts administrators with focus on implications of romance in video games; also developed special projects related to ethics in gaming and various other aspects of interactive entertainment. Supervised and contributed to the successful creation of game designs, styles, and logistics; projects included several fully-functional games, developed in collaboration with student teams from Marist and SUNY-New Paltz. -Chosen to join an elite team of Media Arts staff and students in the design of interactive entertainment experiences; results include several successful campus "field days" and unique game competitions. -Created story ideas and content for game critiques and commentary, resulting in more in-depth coverage of game hardware and software releases.

  • Research Assistant

    Jan 2014 - Jan 2014

  • Team Lead/Lead Designer, Game Design Projects

    Jan 2013 - Jan 2014

  • Co-Creator, Play Innovation Lab

    Jan 2013 - Jan 2014

  • Editor/Writer, Generator Magazine

    Jan 2012 - Jan 2014
• 

  LR Communication Systems, Inc.

  Jan 2013 - Jan 2016

  Marketing Content Writer/Designer

  Provided part-time writing/marketing support for company specializing in online business writing training. Projects included writing blog content and marketing copy for direct mail campaign. Assisted in website re-design..

• 

  Last Limb Games

  Jun 2014 - Mar 2015

  Level Designer

  Designed, built, and tested more than 50 levels for single and multi-player gameplay; conducted QA testing; attended Northeast promotional events and contributed to online community management.

• 

  Independent Author

  Jun 2014 - Jan 2014

  Researcher

  Assisted author with research by testing games and writing analyses of their content.

• 

  AT&T Research Labs (Innovative InfoTech)

  Mar 2015 - Jan 2016

  Quality Assurance Analyst

  Responsible for testing all facets of AT&T's U-Verse mobile application for integrity and performance on various iOS devices; regression testing of features scheduled for release; creating and maintaining test case library; verifying bug tickets within JIRA; composing user stories, effectively working with on-shore and off-shore resources, and working efficiently in an Agile environment.

• 

  NYU Langone Medical Center

  Jul 2016 - Jan 2016

  Business Analyst

  Responsible for facilitating portal team operations projects with both local and off-shore resources, including: process improvement (workflows and business processes); enterprise intranet development via SharePoint; triaging and responding to IT service requests and incidents, and developing and maintaining stakeholder relationships.

• 

  NRG Energy

  Jan 2017 - Jan 2022

  Digital Marketing Analyst

  Owner of the Marketing group's reporting and analytics, developing top-line KPIs, facilitating campaign automation, and building reporting packages for executive leadership using Tableau, Datorama, Salesforce.com, Pardot, and Marketo. - Improved Marketing's reporting from a 2-week manual process to a fully automated analytics operation enabling real-time campaign optimization. - Helped improve Marketing's MQL qualification rate from 13% to 29% year over year by optimizing campaign efforts. - Helped improve Marketing's influence on new business pipeline by 58% through campaign insights and process enhancements. - Datorama administrator for the Marketing group, managing data ingestion, harmonization, and interfacing with the company's data lake. Exibir menos

• 

  Bounteous

  Jan 2022 - now

  • Lead Data Platforms Consultant

    Jan 2025 - now

  • Senior Data Strategy Consultant

    Jan 2022 - Jan 2025