ZAHIRUDDIN G (Google Adwords Certified)

Experience

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  Spencer's Retail

  Aug 2007 - Aug 2009

  Marketing Officer

  Key Deliverables Managed the activities related to the retailing of the products.  Took advertising and promotional measures to attract customers.  Got involved in the launch of stores at various locations and worked towards customer satisfaction.

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  Samsung Electronics

  Sept 2009 - Jul 2010

  Regional Marketing Coordinator

  Key Deliverables Facilitated strategic planning and analyzed the gaps between the service provided by the competitors and the requirement of the customers. Handled the marketing/ sales of the products of Samsung IT Products.  Coordinated with other departments as well as with dealers and distributors.  Took measures to ensure maximum market reach and products promotion.

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  Lilliput Kidswear Ltd.

  Aug 2010 - Sept 2011

  Regional Marketing Manager

  Key deliverables Performing market analysis as well as initiating business development, sales & marketing activities of entire region of Tamil Nadu.  Judging the competitors’ moves and coming up with new strategies to beat the competition. Identifying the needs and requirements of the consumers and coordinating with the production department. Taking measures to build the brand visibility of the product.

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  Wellkraft Consulting Pvt Ltd - Spain based FMCG Company

  Sept 2011 - May 2015

  Manager - Sales & Marketing

  Key deliverables Create awareness about the brand through BTL promotion activities. Co-ordinating with agencies to design and print the marketing collaterals.  Analysis competitor’s marketing strategies and report the same to the top management.  Provide marketing support to dealers & distributors. Generate sales through HORECA segment. Create brand awareness through social media like Facebook etc.,

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  Aviva India

  May 2015 - Jun 2017

  Assistant Marketing Manager

  Key deliverables To plan and execute BTL promotional activities both TRM & FPM channels. Team handling and ensuring closure of leads generated through the activities. To do product launches for new financial products. Discussing with Regional Head and launching of quarterly contest for sales team. Printing and distribution of POP materials.  To manage Social Media Campaigns through SMM Agencies.