Experience

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  Freelance

  Aug 2015 - now

  - Some brands campaigns I have worked on are with: Footlocker Canada, Vans Canada, Reebok Canada, Muji Canada, Uniqlo Canada, Frank & Oak, Oak + Fort-Creation of engaging videos for social media campaigns-Successfully produced content and published on assigned deadlines.-Provided drafts of video/ content and reported to social media manager -Created video ideas and creative direction along with styling of clothing pieces -Proficiency with Photoshop, After Effects, Premiere Pro, Lightroom (a plus)-Working knowledge of how cameras and phones function when it comes to resolution, exposure, codecs, lenses, and lighting -Proficiency of social media platforms, functions, best-practices

  • Social Media Manager/ Content Creator

    Jan 2021 - now

  • Photographer/ Videographer

    Aug 2015 - now
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  Thatdamtea

  Jan 2018 - Apr 2018

  Digital marketing and content creator intern

  Effectively planned events for the promotion of the tea. Created strategies for online marketing that reached a wider range of audience by reaching out to retailers. I also managed the company’s social media accounts and edited pictures for promotion of the tea.

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  Ecommerce

  Apr 2018 - Jan 2022

  Digital marketing specialist/content creator

  · Selling Digital products on Amazon, Etsy, Redbubble and Shopify· Utilizing SEO to reach customers.· Optimizing Google Trends to reach customer and follow upcoming trends.· Thousands of sales achievements online.· Editing and creating designs in Canva and Photoshop.· Promotion on Social media platforms such as Facebook, Tik Tok, Instagram, YouTube.· Experience with Google Analytics.· Content creating daily to reach more customers· Achieved star seller awards on Etsy Show less

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  Rbc

  Mar 2019 - Oct 2020

  Universal collections

  I have successfully mitigated bank risk while aiding customers with payment arrangements through applying debt management tools to solve clients facing financial hardship.

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  Transcom

  Nov 2020 - Jan 2022

  Apple technical peer mentor/coach

  -Coaching advisors and scheduling meetings to discuss ways to improve customer satisfaction -Managing excel workbook team list -Technical Support

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  Baig secured

  Jan 2022 - Apr 2022

  Social media and marketing

  -Content Writing and publishing through Word Press -Creation of Brochure/Flyers/Company Promotional Materials and creating a content calendar-Social Media Page Management and Paid advertising.-Email Newsletter Campaigns with the use of Mail chimp -Reputation Management-Website design

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  University of toronto scarborough

  May 2024 - Aug 2024

  Marketing communications intern
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  Aramark canada

  Sept 2024 - now

  Marketing manager

  -Responsible for driving base business growth programs and strategies to improve market penetration and increase participation/sales. -Ensured all promotions and other Execution Excellence framework initiatives are implemented across the account & properly branded and presented on our social media accounts. Interacts with client management and maintain effective client and customer relations at all levels of the organization. -Facilitated weekly auditing of locations including pricing, menu boards, customer service principles, and brand standards- Worked collaboratively with Senior Marketing Manager to ensure that engagement activities are executed properly.- Looked for opportunities to implement new products and services which support sales growth and client retention. -Responsible for contributing metrics and analytics on Marketing initiatives for Quarterly Client Business reviews -Worked with Senior Marketing Manager to implement strategy for EBI Survey in order to achieve desired student satisfaction scores. -Worked collaboratively Marketing Operations Manager to ensure that engagement activities are executed. -Worked collaboratively with team to design content for social media, website and sustainability initiatives around campus. -Created content for social Media Campaigns and Special Events. -Supported execution of promotions from national brand partners, proprietary programming, client events, sponsorships, and more Show less