Experience

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  Hsbc

  Jan 1995 - Aug 1998

  Account executive

  Trainee. As account executive.Account Executive. Focus on potential costumers with high amounts to invest.Management of Desk trading and investment funds.

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  Elektra

  Oct 1999 - May 2001

  Product manager men´s division

  o Merchandising and buying for more than 168 stores.o Product development by commodities.o Open to buy, monitoring sales, domestic and far east negotiations, allocation and manage financial parameters.o Increase men’s division share from 18% to 42%, more than ladies division contribution.o Strategy based on 3 categories: shirts, T shirts and jeans.o Total company annual sales over $150M USD. o In charge of all the outfits for the staff and other member of each year conventions. Show less

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  C&a méxico

  Jun 2001 - Jun 2013

  Driving 35% share of total company. Sales total company $214 M USD.Responsible of product development, sourcing and merchandising with annual sales over $75M USD.Management of budgets, merchandising strategies, scouting in Tokio, NYC, Europe and Los Angeles.o Launch of new concept for ladies including new fits and premium collection. (Maternity, Over sizes, Young Ladies, Adults, Fast Fashion, Sexy world and Jeans Wall)o Lead the annual buying plan (sales, MD’s, and other commercial financial parameters)o Split between domestic and Far East suppliers.o Link between design consultancy in NYC and the company.o Managing 18 members between designers and merchandisers. Show less Lead and coach the product development and merchandising teams.Manage 30% of total budget company.Started with 8 stores up to 76.Manage Jeans Wall for Men´s, ladies and juvenile division. o Launch of “CHINOS” wall, formal trousers and slim fit shirt. Increase total company share from 12% up to 30%.o Increase revenues with these 3 categories each year. o Started negotiations with China and increase buying in Bangladesh, Indonesia, India and Hong Kong. o Coached almost 90% of new talent that now are the actual team leaders and senior buyers.o Launch of branded T-Shirts increasing category share from 12% to 25%. Show less

  • Merchandising Team Leader Ladies Division

    Mar 2011 - Jun 2013

  • Merchandising Team Leader Men’s Division

    Mar 2008 - Feb 2011

  • Merchandising Team Leader Fashion & Ultra In Men & Jeans Wall

    Mar 2007 - Feb 2008

  • Jr. Team Leader Tendency Men & Jeans Wall & Active Wear

    Mar 2005 - Feb 2007

  • Product Developer Men’s Division

    Jun 2001 - Feb 2005
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  Meloni restaurante

  Jan 2014 - Sept 2015

  Owner and co-founder

  MELONI was created as a restaurant where you could find a mix of two cultures: Mexican an ItalianThe concept offered options as: pasta with “huitlacoche”, “flores de calabaza” and so on.The place was closed after one year after opening because the house was sold and the concept was not well accepted

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  Iteso universidad jesuita de guadalajara

  Aug 2016 - Dec 2016

  Part time advisor

  Advisor for and specific project: Fundación AMACThe main objective was to lead the students in order to generate funds for the institution.The students created several events in order to get the goal.The students for the first time took part in a crowdfunding process.