Experience

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  Exclusive media group ; hammer & spitfire

  Jul 2011 - Apr 2013

  Creative executive, documentary features
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  Convertro

  Apr 2013 - Aug 2014

  Product and event marketing manager (acquired by aol)

  Convertro provides clients with actionable spend recommendations that empower them to confidently reallocate marketing from unprofitable sources to more profitable ones. Convertro accomplishes this by means of its algorithmic attribution models that meld marketing cost and conversion data, including in-store, with customer marketing exposures captured at the most granular level. This regression-based system, combined with other proprietary technologies developed in-house, affords extreme flexibility and enables Convertro to generate spend optimizations for all marketing channels that a client may leverage, whether online (PPC, SEO, display, affiliate and social, for example) or offline (such as TV, radio and direct mail). Convertro is based in Santa Monica and maintains a research office in Israel. Show less

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  Aol platforms

  Aug 2014 - Jul 2015

  Product marketing manager (acquired by verizon)

  SSP and Publisher Product Marketing (Marketplace & Adap.tv)AOL Platforms enables the world's top marketers and media brands to reach consumers across desktop, mobile, tablet and TVs through premium experiences, programmatic buying and performance-driven campaigns.

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  The trade desk, inc.

  Jul 2015 - Sept 2017

  Senior product marketing manager

  The Trade Desk powers the most sophisticated buyers in advertising technology. Founded by the pioneers of real-time bidding, The Trade Desk has become the fastest growing demand-side platform in the industry by offering agencies, aggregators, and their advertisers best-in-class technology to manage display, mobile, and video advertising campaigns.

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  Procore technologies

  Feb 2018 - May 2021

  Procore is a cloud-based construction project management software company. In 2016, Procore was recognized as a Forbes Billion-Dollar Startup. We have earned a spot on the Deloitte Technology Fast 500 list, been named an Inc 5000 Fastest Growing Company for the last three consecutive years, and were recognized by Forbes magazine as a Cloud 100 company. Procore was named one of Glassdoor’s Best Places to Work in 2017. For more information about Procore Technologies, our amazing workplace, or to receive a free online demo, visit our website. Show less

  • Manager, Product Marketing (General Contractor Audience)

    Jun 2020 - May 2021

  • Senior Product Marketing Manager

    Feb 2018 - Jun 2020
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  Flowspace

  May 2021 - now

  • Vice President of Marketing

    Jun 2023 - now

  • Head of Marketing

    Aug 2021 - Jun 2023

  • Director of Product Marketing

    May 2021 - Aug 2021
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  Pomelo, inc.

  Nov 2021 - now

  Angel investor
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  Offsight

  Nov 2021 - now

  Angel investor