Ruth Ray

Experience

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  BYU Conferences and Workshops

  Jun 2008 - Dec 2010

  Program Planner

  Facilitated conferences and workshops of many different shapes, sizes, and varieties. Developed client strategies for events and enhanced the value of meetings. Created content for program brochures and websites.

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  International Language Programs

  Aug 2009 - Dec 2009

  English Teacher

  Engaged in interactive and developmental English teaching in Weihai, China. Created lessons plans and guided student programs for first graders at the Weihai Daguanghua International School, as an international volunteer teacher

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  Now I Can Physical Therapy

  Aug 2010 - Dec 2010

  Public Relations Coordinator

  Acted as the PR representative for the non-profit organization. Successfully pitched and placed stories in media outlets about the organization and their mission.Creator and author of a mission-driven blog. Use of Adobe InDesign CS5 to create targeted promotional products such as press kits, brochures, flyers and annual reports. Researched and wrote press releases, speeches, media kits, information packets, PSAs and feature stories.

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  PRIME Research North America

  Jan 2011 - Apr 2011

  International Research Intern

  Conducted qualitative and quantitative communications measurement and evaluation. Created monthly/quarterly data-supported reports highlighting strengths, weaknesses, opportunities, and threats for major global clients.

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  Central Logic

  Apr 2011 - May 2014

  Marketing Coordinator

  Directly managed four international healthcare conferences. Guided production of all corporate content. Crafted messaging and managed campaigns integrating direct mail, email, product demos, webinars, social media, and events. Lead media relations: wrote press releases, conducted interviews, and sent email pitches that resulted in news articles.

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  Musawah

  Jun 2014 - Aug 2014

  Research Associate

  Conducted research on the global movement to increase equality in the Muslim family. Created briefs that were presented at the United Nations CEDAW committee meetings in Geneva. (Country research included Brunei, Syria, Mauritania, and other Muslim-majority nations.) Analyzed workshops that trained representatives to enhance equal rights from within an Islamic framework. Improved SEO methods on the organization's website.

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  ASEAN Studies Center

  Aug 2014 - Jul 2015

  Program Coordinator

  Directed and promoted high-profile conferences and programs; coordinated details across multiple university departments to facilitate campaigns. Targeted outreach and relationship-building with foreign embassies resulted in higher event attendance by ambassadors.

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  McLarty Associates

  Aug 2014 - Apr 2015

  Graduate Fellow, East and Southeast Asia

  Analyzed and described political, economic, security, and cultural dynamics in overseas markets based on the specific industries and concerns of corporate clients. Wrote summaries, briefs, and memos to keep clients abreast of changing international sentiment, business environments, and regulations.

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  Globalization and Localization Association (GALA)

  Aug 2015 - Dec 2017

  Communications Manager

  Produced traditional marketing materials including emails, newsletters, blogs, webinars, and videos. Coordinated all aspects of our digital presence including website, SEO, and social media. Due to my efforts, our Twitter following grew by 3,800 (60%) and Facebook page “Likes” by 2,500 (75%) in two years.

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  Privia Health

  Dec 2017 - Aug 2019

  Marketing Manager

  Managed and oversaw marketing efforts in all four corporate markets. This included email marketing, content development, event management, and web management. People managed four direct reports.

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  Cogstate

  Oct 2019 - now

  • Senior Marketing Manager

    Sept 2021 - now

  • Marketing Manager

    Oct 2019 - Sept 2021